Third-Party Integration

Bitly and Zoom Integration

Use no-code automation to send branded, trackable Bitly links through Zoom—so you can see exactly how your audience engages after every meeting.

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What you can do with Bitly and Zoom

  • Share branded short links in Zoom meetings and webinars to give attendees a consistent, recognizable experience.
  • Track clicks on every link you share so you know which resources your audience actually visited.
  • Automatically generate a Bitly short link each time a new Zoom meeting is created.
  • Organize links from your Zoom sessions inside Bitly to compare performance across events and campaigns.
Shorten a link with Bitly in Zoom

How Bitly works with Zoom

Connect via no-code automation

No code is required to connect Bitly and Zoom. You can set up the integration using a tool like Zapier to create automated workflows between the two platforms.

  • Trigger the creation of a Bitly short link automatically when a Zoom meeting or webinar is scheduled.
  • Pass link performance data back into your existing workflow so engagement is tracked without manual effort.
  • Route new Bitly links to your preferred destination—a CRM, spreadsheet, or team channel—as soon as they're created.

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Connect the dots between your brand and your customers in Zoom with Bitly

How to get started

Getting started with Bitly and Zoom takes just a few minutes using no-code automation.

Create a free Bitly account at bitly.com to get access to your links, analytics, and API credentials.

Log in to your preferred automation platform and connect your Bitly and Zoom accounts using their official connectors.

Set up a workflow that defines when a Bitly link is created and where it gets sent after each Zoom event.

Common use cases

Webinar follow-up

After a live Zoom webinar, automatically generate a short Bitly link to the recording and track how many attendees watch it.

Meeting resource sharing

Share a single branded link during a Zoom meeting that points to a document, page, or form, and see who engages with it afterward.

Campaign tracking

Create a unique Bitly link for each Zoom event in a campaign series so you can compare engagement across sessions.

Team link distribution

Send a Bitly link to a Slack channel or inbox automatically whenever a new Zoom meeting is scheduled, keeping your team aligned without extra steps.

Who this is for

Marketing managers

Get click data on every link shared during Zoom events without manually tracking each one after the meeting ends.

Sales teams

Know whether prospects clicked the resources you sent during a call, so follow-up conversations are based on what they actually viewed.

Event coordinators

Distribute a single short link for each Zoom session and see attendance and post-event engagement in one place.

Operations teams

Reduce manual work by automating link creation and routing every time a Zoom meeting is added to the calendar.

Limitations and considerations


  • This integration requires a third-party automation tool to connect Bitly and Zoom—it is not a native built-in connection.

  • The features available depend on the plan you have with both Bitly and your chosen automation platform.

  • Bitly link analytics reflect clicks after the link is shared—data from before the link was created is not retroactively captured.

  • Workflow behavior may vary based on how your automation tool handles Zoom event triggers and Bitly API responses.

Get started with Bitly

Create your free Bitly account today and use no-code automation to start connecting your links to the tools you already use.

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Bitly and Zoom integration FAQs

Other integrations and workflows

More than a link shortener

Knowing how your clicks and scans are performing should be as easy as making them. Track, analyze, and optimize all your connections in one place.

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