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HugoBlox Framework

HugoBlox is the open-source framework that powers every Ownable site. It extends Hugo — the world’s fastest static site generator — with a modular block system, academic content types, and zero-config defaults optimized for researchers and technical founders.


graph LR
    A["📝 Markdown + YAML"] --> B["⚙️ HugoBlox Framework"]
    B --> C["🧱 50+ Content Blocks"]
    B --> D["📄 Academic Content Types"]
    B --> E["🎨 Theme Engine"]
    C --> F["🌐 Static HTML"]
    D --> F
    E --> F
    F --> G["🚀 Deploy Anywhere"]

HugoBlox takes your Markdown content and YAML configuration, runs it through a powerful block engine and theme system, and outputs pure static HTML — no databases, no runtime, no JavaScript bloat.


No install required. Our AI copilot creates and deploys your site in 60 seconds.


Every HugoBlox site follows a clean, predictable structure:

  • Directoryconfig/
    • Directory_default/
      • hugoblox.yaml # Framework config
      • params.yaml # Site parameters
      • menus.yaml # Navigation menus
  • Directorycontent/
    • _index.md # Homepage (landing page)
    • Directorypost/ # Blog posts
    • Directorypublication/ # Academic papers
    • Directoryproject/ # Portfolio items
    • Directoryevent/ # Talks & conferences
  • Directoryassets/
    • Directorymedia/ # Images & media
  • Directorydata/
    • Directoryauthors/ # Author profiles

HugoBlox ships with content types purpose-built for researchers and technical teams:

📄 Landing Pages

Stack blocks to build stunning homepages: hero, features, team, CTA, and more. → Landing Pages guide

📝 Blog Posts

Date-ordered entries with categories, tags, authors, and reading time. → Blog Posts guide

📚 Publications

BibTeX import, citation files, PDF attachments — first-class academic support. → Publications guide

🧪 Projects

Showcase research tools, apps, and case studies with links and featured images. → Projects guide

🎤 Events & Talks

Conference talks with start/end times, locations, and embedded slide decks. → Events guide

🎞️ Slides

Reveal.js presentations written entirely in Markdown. → Slides guide




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