General Information: info@punchdrink.com
Editorial Inquiries: editorial@punchdrink.com
Partnerships, Advertising & PR: partnerships@punchdrink.com
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Punch
85 Broad Street, 15th Floor
New York, NY 10004
Stories We’re Looking For
We’re interested in exploring drinking culture from all angles, including its connection to place, people and design. We have a great fondness for unusual characters, fringe movements, unsung traditions and overlooked haunts reported from the farthest flung corners of the world. Stories should be narrative-driven and thoroughly reported.
Some of our favorite stories from the past few years include a highly subjective ranking of barstools, a look at the duo on a mission to bring transparency to tequila, an examination of why everyone loves to hate the IPA and a eulogy of the tiny clothespin.
We are open to pitches about cocktails, spirits, wine, beer, zero-proof drinks or nightlife culture, as well as ideas for the following rubrics:
Bar Profile: A deep dive into one longstanding bar that is important to and reflects its local culture, whether it’s a “third shift” dive serving Detroit’s late-night workers, a restaurant in Taipei showcasing national identity with every homegrown drink or a beloved Roman haunt keeping the affordable spirit of aperitivo alive.
Hack Your Drink: A guide to a clever bartending technique. Each hack should originate at professional bars, but be easily applicable at home.
Regional Classics: A reported look at a single drink—like Argentina’s Cynar Julep, Ireland’s Guinness & Black or Japan’s Gin Sonic—that exemplifies local drinking cultures. Featured cocktails should have an interesting, traceable origin story and still be popular in their native homes.
R&D: A behind-the-scenes look at how top bars are getting it done. Each installment takes an as-told-to format, where a bartender explains how they approached a challenge, whether it’s building a training program for a green bar team or devising a cocktail tasting menu or an especially laborious drink. Please include the specific bartender you plan to speak to in your pitch.
Stories We Are Not Looking For
New product launches or reviews (unless they have a tie-in to a relevant trend), listicles (“Five Reasons the Negroni Is Overrated”), holiday-centric content (“Five Cocktails Your Valentine Is Sure to Say Yes To,” “10 Whiskey Drinks for Father’s Day”), stories drawn from press trips, single producer profiles (unless their work is groundbreaking or otherwise of particular note) and personal essays that do not have a specific peg or angle.
What Does a Punch Pitch Look Like?
A well-written paragraph or two that conveys your point of view and why you are the right person to write this story. Please tell us what your angle is, who you plan to talk to and where you plan to go. We appreciate reporters who report. Pre-reporting is important too; tell us what the thing is about before you pitch. If you’re new to us, please send clips that best illustrate the kind of writing you want to do for Punch.
Recipes We Are Looking For
While many of our recipes are tied to published features, we do consider submissions on a case-by-case basis. Recipes we feature tend to have a compelling backstory and often tie into a relevant drinking trend, spotlighting a particular ingredient—gochujang syrup, for instance—or technique. The recipe should be replicable for our readers, so ingredients need to be available across the United States, and the directions should not require any bar tools or techniques that are inaccessible to the average home bartender. To submit an original cocktail for consideration, please email editorial@punchdrink.com. In addition to the recipe itself (including ingredient quantities and directions) please include the inspiration behind the drink as well as a photo of the cocktail (cell phone shots are fine) for additional context. Feel free to browse our recipe archive to get a sense of the recipes we have featured in the past.
Where to Send Pitches
The best way to reach us is by using our pitch form. This will ensure your pitch reaches the entirety of our editorial team. Check to make sure Punch (or another publication) has not already covered the topic. While we always try to respond to outside pitches, it’s not always possible.
Thanks so much, and happy pitching,
Punch