software as a service (saas)
Software as a service increased in popularity amid the most recent economic downturn. Why? Chief financial officers moved to turn capital expenses into more predictable operating outlays. Now pay as you go software is increasingly accepted in the enterprise. Key players includes: Salesforce.com, NetSuite, SuccessFactors, Workday and others.
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Marketing automation should move beyond the prospect funnel and help manage engagement throughout the customer lifecycle, says Marketo's CEO
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(Humor) Ever wonder what sort of people are industry analysts? Brian breaks down the different kinds of analysts as a favor to the numerous vendors worldwide who must endure their questions and...
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Tomorrow's software leaders won't offer old-school ERP and CRM. The enterprise software stack is pivoting to reset around activities that barely existed a decade ago.
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Interesting insights re: Social Media and the Enterprise @ Enterprise 2.0. But, are there some new capabilities that the market needs for social media to work well for businesses? Tech is scaling...
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Every enterprise today is a cloud provider. Unfortunately, most of them don't realize and they're making a hash of it.
Related Topics
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Wendy Lea: online, 'customer service is the new marketing'
Want to really converse with your customers? First find out what they're already saying about you, says Get Satisfaction CEO Wendy Lea.
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Apprenda platform aims to keep developers focused on productivity
Apprenda's new "plug-and-play" PaaS stack is designed to keep developers focused on apps, not IT.
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Recession worries? Not for cloud computing
In 2008, small and midsized businesses ran for the cloud. In 2011 and 2012, large enterprises are going to make the move.
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NetSuite: The new SAP as ERP goes cloud?
Analysts are indicating that enterprise applications are about to really begin a multi-year migration from on-premise software to cloud computing.
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RealNetworks finally gets new CEO: Thomas Nielsen
There's another new CEO in town, and this one is stepping in at RealNetworks.
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Holding a single version of the conversation
Big brand companies today have to invest in infrastructure that enables them to deal with customer contacts across multiple touch points. Has Oracle bought RightNow to fulfil that need?
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RightNow buy opens Oracle's SaaS gambit
Oracle has made clear today that its Public Cloud will be populated with acquisitions of the SaaS industry's old guard, clarifying the true battle lines against cloud rival Salesforce.com
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Oracle acquires RightNow for $1.5 billion, aims turrets at Salesforce.com
Oracle is jumping into the cloud customer service game via its acquisition of RightNow. The deal is aimed at the heart of Salesforce.com.
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Enterprise IT and megavendors: Cloud players angle in on bad marriages
The attitude toward the megavendors is notable, but it's unclear whether enterprises will leave bad marriages.
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Cloud impact: SAP changes upgrade and maintenance policies
SAP's latest policy shift on upgrades and maintenance, for the Business Suite product, is good for buyers and also represents a response to the growing importance of cloud computing.
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Business-to-business daily deals site targets SMB buyers
RapidBuyr specializes in goods and services for small businesses. Focused on 9 major cities today, it plans to offer regional deals for more than 40 markets by the end of 2011.
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Top 50 iPad Rollouts by Enterprises & Schools (Updated Oct 11)
To all the remaining skeptics: there's one bit of evidence that to me pretty much proves that the iPad - and tablets - won't be a one-hit wonder.
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Oracle Finally Gets Serious About Cloud, But It's IaaS, Not PaaS
James Staten writes that after three days of cloudwashing, Oracle finally got serious about cloud computing on the last day or Oracle OpenWorld.
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Hunger for software as a service sharpens
Separate surveys from Gartner and AMI-Partners point to growing interest in SaaS-delivered applications, especially customer relationship management capabilities.
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Enterprise tech survivors: 2011's winners and losers so far
There's a lot of volatility among technology suppliers and that fact can make life difficult for IT buyers. Here's a look at the winners and losers in business tech so far in 2011.
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Oracle OpenWorld: Hardware, Fusion, big data talk, SaaS on tap
The theme of Oracle's OpenWorld is engineered innovation, which roughly translates into a heavy dose of Exadata talk.
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Salesforce.com: We need consultants stat
SaaS needs its consultants too, says Salesforce partner exec.
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5 success tips from Workday for enterprise mobile apps
Any ISV wanting to extend enterprise apps to mobile platforms will benefit from these five tips I gleaned from a full-day tech briefing with Workday in San Francisco today.
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Cloud helps manage internal IT infrastructure, too: survey
New Saugatuck survey finds a majority of enterprises plan on using cloud or SaaS-based IT management solutions to manage their IT environments -- whether they are on-premises or hybrid.
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Service-Now aims for higher profile, doubling of revenue
Service-Now has hired 130 new employees over the last 90 days and has plans for another 100 by the end of September.
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