A new white paper on how you can use images to increase customer engagement and sharing. See how other tech marketers are using visual social media to drive audience interest and engagement.
The tech buying process is accelerating, and vendors must be part of the purchase process earlier than ever. This new research report, based on new 2013 research, delves into the tech buying triggers of 730 business and tech pros involved in the purchase process for tech products and services. Download the full report today.
Potential buyers and customers demand valuable, relevant interactions across all points of engagement with your company. Are you able to connect with them in the right place, at the right time, with the right message? Join us for the Road to Revenue - How Modern Marketers Connect virtual event on August 1!
CRN, EE Times and InformationWeek were recognized in BtoB Magazine’s Media Power 50, an annual listing of the most powerful business-to-business advertising media venues in the technology industry.
Hilary Jansen
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August 8, 2013 | No Comments Metrics, data classification, governance, compliance—and vendors—are all part of the risk management equation. This new InformationWeek report dives into the unfortunate reality that many organizations are only paying ‘risk management lip service’ and aren’t making security decisions based on risk management metrics. Continue Reading →
Winnie Ng Schuchman
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August 8, 2013 | No Comments Rishi Dave is Dell’s Executive Director of Digital Marketing. He spoke with CreateYourNextCustomer.com about some of the groundbreaking properties he’s launched and shares how marketers can overcome the challenges posed by social media. Continue Reading →
Mary E. Hart
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August 7, 2013 | No Comments Looking to get more vertical leads? Check out a few tips to apply to your vertical audience engagement. Continue Reading →
Joy Daniels
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August 7, 2013 | No Comments Prioritizing social marketing is difficult and relative. It’s really about your results, revenue, and benchmarks with a hawk eye on the competition. That’s why this chart from Eloqua caught my eye. Continue Reading →
Natalia Wodecki
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August 5, 2013 | No Comments Today, Black Hat, the world’s leading information security event series, announced record-breaking attendance for last week’s Las Vegas event, revealing 2014 dates for an expanded Black Hat USA and a new Black Hat Asia event. Continue Reading →
Hilary Jansen
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August 1, 2013 | No Comments What happens during the average minute online? Qmee posted the answer last week in an awesome new infographic and the results are staggering. Continue Reading →
Hilary Jansen
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August 1, 2013 | No Comments UBM Tech announced InformationWeek and EE Times were both recognized for editorial excellence by the American Society of Business Press Editors (ASBPE). The award competition recognizes outstanding work by business-to-business, trade, association and professional magazines and digital media. Continue Reading →
