This guide covers how to send newsletter emails to your WordPress.com subscribers. You’ll learn how to create, schedule, and manage email notifications for your posts, as well as preview emails before sending them out.
In this guide
WordPress.com automatically sends a notification email to your subscribers when you publish a new post. To create and send an email to your subscribers, take the following steps:
- Visit your dashboard.
- Click on Posts on the left side.
- Click on the “Add new post” button.
- Give your post a title by typing it in the box at the top that says “Add title“. This will be used in the subject line of the email.
- Type the text of your post and click on the + block inserter icon to add other content like images (learn how to use the WordPress editor here!)
- In the post settings, choose who can access the post—everyone, subscribers only, or paid subscribers only. Learn more about access options below.
- Click the “Publish” button to make the post public on your site. Your subscribers will then receive an email notification.
You can schedule posts for a future date—the notification email will be sent soon after the post goes live on your site. To schedule an email to be sent to your subscribers in the future, take the following steps:
- Visit your dashboard.
- Click on Posts on the left side.
- Click on the “Add new post” button.
- Give your post a title by typing it in the box at the top that says “Add title“. This will be used in the subject line of the email.
- Type the text of your post and click on the + block inserter icon to add other content like images (learn how to use the WordPress editor here!)
- In the post settings, click the “Immediately” link to open up the scheduling calendar. Select the date and time you want the post and email to go out:
- Also in the post settings, choose who can access the post—everyone, subscribers only, or paid subscribers only. Learn more about access options below.
- Click the “Schedule” button to schedule the post for publication on the chosen date and time. When the post is published, an email notification will be sent to your subscribers.
By default, your post will be accessible to everybody and emailed to all of your subscribers. Alternatively, you can control who can view the post using the “Access” settings available when creating a post.
You can choose one of the following Access options:
- Everyone: the post will be visible to everybody.
- Anyone subscribed: the post will be visible to your subscribers only, including free subscribers. Anyone who has not subscribed will see an option to subscribe to view the post.
- Paid subscribers only: the post will be visible to subscribers who have paid through a payment plan you have set up. See Create a Paid Newsletter for more.
Emails will be sent to subscribers when the post is published. If the email was sent but a subscriber reports that they have not received the email, it could be for one of the following reasons:
- Your subscriber made a mistake, such as checking the wrong email address or filtering the email as spam.
- Your subscriber adjusted their subscription to receive daily or weekly digests, instead of receiving separate emails for each new post.
- Your subscriber was not subscribed at the time the email was sent.
If an email was not sent to your subscribers, possible reasons include:
- You published a different content type, such as a page or a custom post type. Only posts generate emails to subscribers.
- You updated an already published post. This will not send a notification email.
- If your site is set to private, your subscribers will not receive any email notifications of your posts.
