Cleanup from Hurricane Lala is underway across #Hawaiʻi, and eyes are on the tropical depression moving toward the islands this weekend. As this week wraps up our thoughts are with the team in the Honolulu EOC and with communities across the state. While we were on the ground during Lala, EM1 helped the EOC with information management, situational awareness, and the initial steps towards recovery, including developing: • Operational period reports and streps • Coordination call briefings • Public information reports and talking points • Shift transition documents • ICS forms • Residential damage report reviews and a PDA deployment strategy Anyone who has worked through a major event knows the paperwork doesn't let up when response winds down. It gets heavier. The team has a long recovery ahead, and we're not going anywhere. Grateful to Emily Ruesch from the EM1 team being in the room with them and looking forward to supporting their recovery efforts in the weeks and months to come.
EM1
Technology, Information and Internet
EM1 builds tools to help Emergency Managers tackle the increasingly challenging disaster landscape
About us
EM1 is an AI-enabled emergency management platform reimagined for the modern disaster landscape. Build capacity. Save time. Improve outcomes.
- Website
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em1.com
External link for EM1
- Industry
- Technology, Information and Internet
- Company size
- 2-10 employees
- Type
- Privately Held
- Founded
- 2024
Employees at EM1
View 16 employees at EM1
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Updates
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As Hurricane Lala moves across #Hawaiʻi, emergency managers throughout the state are responding to dangerous winds, heavy rainfall, flash flooding, mudslides, high surf, and widespread power outages. Lala strengthened into a Category 1 #hurricane Saturday morning, placing the island chain under hurricane and tropical storm warnings, with forecasters warning of up to 25 inches of rain in isolated areas. Airports and commercial ports across several counties have suspended operations, and eight hurricane refuge areas are open on Oʻahu. We're honored to share that the City and County of Honolulu Department of Emergency Management is our newest EM1 user. The EM1 team is on the ground in the Honolulu Emergency Operations Center, supporting DEM as it implements EM1 during its response to Hurricane Lala. This is why we built EM1: to be a steady partner to emergency management agencies, especially when conditions are changing quickly and teams need timely, reliable information to support critical decisions. Our thoughts are with everyone across Hawaiʻi. We're grateful for the emergency managers, first responders, public servants, nonprofit organizations, and community members working around the clock to keep people safe. Please follow guidance from local officials and remain prepared as conditions continue to develop. Stay safe, Hawaiʻi. #Honolulu #hurricanelala #emergencymanagers
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We are only as good as our team members, and Madison Hoadley, MS and Emily Ruesch are some of the best.
A team of experts. When Gunnar and I started EM1, we vowed to keep our team as small possible, filled with members who are world class at what they do. This week marks the one year mark of Emily Ruesch and Madison Hoadley, MS joining that team. And wow, have they delivered on that promise. Emily taught me what it means to be an Emergency Manager Planner. She’s comprehensive, precise, and sees every challenge as one to creatively overcome. Madison is the fastest learner I’ve come across in nearly 2 decades of working with high potential people. Add to that her fearless demeanor and there is no stopping her. What many don’t appreciate about expertise is it doesn’t need to be acquired in adulthood. It can be earned through a childhood of watching the gift of a parent, or being exposed to situations few others have persevered. The job of a leader is to recognize these gifts and put people in positions that best apply them in the world. It leads to great results and happy team members. Thank you Madison Hoadley, MS and Emily Ruesch for sharing your expertise with our team and those we serve.
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For those who don't know, every quarter we host an open Product Release Event to share what we've been building at EM1. These events are an opportunity to: • See our newest capabilities before anyone else • Hear directly from customers about how they're using EM1 in the field • Learn best practices from other emergency management professionals • Ask questions directly to our product and leadership teams Whether you're already an EM1 customer or simply interested in where AI is headed for emergency management, you're invited on Aug 27 at 2pm ET. This quarter, we're showcasing: File creation, image generation & data processing The EM1 Assistant can generate professional graphics, produce beautifully formatted Word documents, PowerPoints, spreadsheets, and PDFs that follow your agency's branding guidelines. A dramatically expanded EM1 Library We've completely rebuilt our document ingestion and review process, doubling the size of our reference library so more guidance and documentation reaches you faster. New EM1 Product Documentation Site A centralized resource covering everything from how to upload reference documents for crosswalks to choosing the right Assistant mode for each task. (Or simply ask the Assistant—it can read the documentation for you.) Assistant Playbooks Skip prompt engineering. Select a curated workflow, answer a few questions, and let the Assistant build an After Action Report, Incident Action Plan, press release, and more. If you're curious about how AI is changing emergency management, or want to see what's new in EM1, we'd love to have you join us. We are excited to also be joined by Jennifer Schmidt from the City of Fort Myers, Thomas Walmsley, CEM® from Bernalillo County and Jordan Hoeksema from Hawaii Emergency Management Agency. Register here: https://lnkd.in/g5tvsjFe Tyler Felous Gunnar Holwerda Tom S. Emily Ruesch Madison Hoadley, MS Jeremy Bersin
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EM1 is 2 years old!
EM1 turns two this week. The impact we've had has blown me away. We serve nearly one in every 5 state agencies, including some of the most disaster-prone in the country. That list is growing every month. But what has me most proud today are the 100+ local agencies we serve. These are the uncelebrated folks, like Steven in Buffalo County, who run an agency of one to support their communities. If all disasters start local, then EM1 must be where the work begins and ends. We will forever remain dedicated to serving these agencies just as their leaders serve their communities. A heartfelt thank you to this industry and all who are a part of it for welcoming new ideas and new people to contribute to the mission. It is still day one for EM1. Much more to come.
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EM1 reposted this
We are entering International Association of Emergency Managers Awareness Month, without a doubt this month our LinkedIn feeds will be filled with local and state proclamations highlighting the amazing work the #emergencymanagement community completes each and every day! As we enter this week, I think about the opportunities we have in front of us. Everyday, emergency managers focus on building capacity and capability in their communities, especially on the limited blue sky days. This is where we have a chance to: 🏗️ Build relationships 🔗 Connect to find innovative ways to build readiness 🪴 Identify new and existing opportunities to foster resilient communities 📚 Update and build new emergency operations plans While all of this is taking place, this week is especially opportunistic with the release of the John & Mary Markle Foundation AIDE (AI in Disasters and Emergencies) report. With key leaders at the helm: Jenna Peters, Jeremy Greenberg, Jessica Jensen, Peter T. Gaynor CEM®, Nancy Dragani, James G. Featherstone and many others are engaged - one thing is for certain, there will be a very deliberate focus on the intersection of AI into the Emergency Management profession! Personally knowing so many these incredible leaders involved from my time with the Office of Emergency Management & Communications, City of Chicago and FEMA, we are certain this report will serve as a jumping off point of where AI can intersect with emergency management. I am a firm believer, those in the AI and Emergency Management space have one opportunity to get this intersection right. Our approach to building community readiness and resilience today serves as the foundation in preparing us for tomorrow and well beyond. Being at EM1, it is what I have valued since day 1, a deliberate and methodical approach to listen to the needs of the Emergency Management community to ensure a solution is built to withstand the test of time. We are all in this together finding ways to be innovative while focusing on a key mission of helping people. It is exciting...it is our only opportunity to get it right having the right leaders at the right time to ensure success. Interested to learn more about the AIDE Initiative: https://lnkd.in/gnXWj9uf #EmergencyManagement #Resilience #Readiness #Leadership #Innovation #ArtificialIntelligence #PublicSafety #EM1
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EM1 reposted this
I met Rebecca Katz at the Nation at Risk Symposium in April 2025. We got talking about public-private partnerships for large-scale events, and she described her team's idea for what became the Georgetown Center for Global Health Science and Security Health Security Operations Center. The center's job was to keep the millions of people traveling to FIFA World Cup 2026™ - Canada, Mexico and the United States Cup matches, and the rest of the summer's mass gathering calendar, healthy, and to get epidemiological information into the hands of public health partners in host countries and abroad while it still mattered. The monitoring picture ran from Bundibugyo Ebola in the DRC and Uganda to a Legionnaires' cluster in Carnegie Hill and Yorkville, multistate cyclosporiasis, West Nile, New World Screwworm in Texas, and Wet Bulb Globe Temperature and air quality across host metros and fan fest sites. EM1 became an in-kind sponsor of the HSOC in March, and the decision was an easy one to make. It was inspiring to watch the dedication and perseverance of the team driving the day-to-day operations. Every detail and metric mattered, because they knew decisions were being made based on their reports. On behalf of EM1, thanks to Rebecca, Tim Manning and the entire HSOC team for letting us play a small part. We look forward to reading the after-action report and supporting what comes next!
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EM1 reposted this
Last week I took a look back on the amazing #EmergencyManagers I have had the honor to connect with in the last 18 months. Today is an opportunity to lift up a person well known throughout the Nation, FEMA and FEMA Region 6 former Regional Administrator Tony Robinson! I first met Tony during my time as FEMA Region 5 Regional Administrator between 2022 - 2025. It was Tony's sense of calm, focus on survivors and finding ways to get communities onto the road to recovery as quickly as possible that gave me energy, this is what our profession is all about. For me leaving FEMA for me did not mean leaving the many dedicated leaders who focus on a core mission of "Helping People Before, During and After Disasters"...It was the opposite. It gave me an opportunity to continue doubling down on such an important Mission! Today, Tony continues to focus on Recovery for communities with National Emergency Management and Response. His outside of the box thinking is what continues to energize me! Just yesterday we were chatting on ways to have AI intersect deeper into the emergency management cycle, it was a conversation of opportunity with one key aspect in mind...how to ensure Local, State, Tribal and Territorial communities can recover faster. I left the conversation energized thinking this is exactly the kind of conversation we need to have, talking about challenges, focusing on solutions and identifying where in the process we can continue to double down and focus on what matters most...people! #EmergencyManagement #Resilience #Readiness #Leadership #Innovation #ArtificialIntelligence #PublicSafety #EM1
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EM1 reposted this
If your alerts aren't accessible, they aren't actionable. If you send a message meant for the entire community using only your facebook page, you've left people out. If you opt not to send a message out of a concern that people will panic if you give them information, you've made a situation worse. Accessibility is about designing and delivering for EVERYONE who needs your emergency information. If you focus only on those who are followers of the local social media page or the people who sign up for your alerts, you've missed a whole group of people when minutes matter. Today's post about AI-generated warnings suggests that accessibility can be part foundational to future alerting. EM1
Visual assistants, voice-navigation, closed captioning and subtitles. These are all commonplace designs that began as projects to improve accessibility. And now, they are not only accepted as part of our communication strategies, they are expected. In this way, accessible technologies have made communication more actionable for for all. And it should be the same for alerts and warnings. An actionable alert will be an accessible alert. Reaching that point will include effective planning, partnerships, and the integration of new technologies, such as tools like EM1. How we make alerts more accessible is a regular conversation among practitioners; it was central to the discussion at last week's 5th National Access and Functional Needs Symposium organized and hosted by Vance Taylor and his stellar colleagues at CalOES and beyond. What are your thoughts on accessibility and alerts? How can we improve our plans, strategies, technologies, messages, and more, to ensure that every message is actionable because it is accessible? Emmy Rudolph Bush Tyler Felous Gunnar Holwerda Jeremy Bersin Tom S.
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EM1 reposted this
One of the unexpected gifts of the last 18 months is that it made me a better emergency manager. My entire career is rooted in the Midwest where floods, storms, tornados are ever present at the same time there are traditional and non-traditional incidents that have provided me an opportunity to understand risk has a price, people are vital and technology is a force multiplier. Today I have have a front row seat working with Emergency Managers from across the country, understanding challenges the risks in the communities served. Local, State, Federa, Tribal, Territorial and nonprofit agencies who have major risk such as: 🔥 Wildfires 🌀 Hurricanes 🌊 Tsunami’s 🚨 Human cause threats ☣️ Technological In each conversation it is an opportunity to listen to learn…to date the biggest lesson has been, there is not one right way to do emergency management. Our communities across the nation have risk, natural, technological and human induced it is just different..different resources and different constraints. The best emergency managers I meet are constantly learning from one another and adapting what works. This is where I believe AI has the greatest opportunity. Not to replace emergency managers…to help learn faster from one another. Over the past year and a half, I've had a front-row seat to watching agencies embrace new technology, share ideas across jurisdictional boundaries, and solve problems together in ways that simply weren't possible before. The technology is exciting…But the people are what make it matter and MOST important! Emergency management has always been—and always will be—a people-first profession. Our job is to build tools that help those who help people, strengthen readiness, build resilience, and better serve their communities. When focus on helping people, the technology will take care of itself. #EmergencyManagement #Resilience #Readiness #Leadership #Innovation #ArtificialIntelligence #PublicSafety #EM1
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