We’re excited to launch “Earth’s Finest Water ™,” an integrated campaign showcasing that the “finest” moments are found in the joy and spontaneity of the everyday, and elevated with FIJI Water. Four video spots, “Afterparty,” “Thrift Store,” “Girls Weekend,” and “Vegas Road Trip,” shot on Super 16 mm by acclaimed director Gary Freedman and Academy Award-winning cinematographer Linus Sandgren, capture those effortless and real moments. Bold out-of-home executions in iconic locations including Times Square, the Las Vegas Strip, Downtown Los Angeles, and more, coupled with billboards nationwide, will capture consumer attention where they live, work and play. Follow along as the campaign comes to life in the months ahead, kicking off Earth’s Finest summer in Las Vegas with poolside takeovers, then building into unexpected activations and partnerships with influencers, musicians, athletes and more. The finest moments are just getting started! https://lnkd.in/gdFBNVvy
About us
The FIJI® Water company is a luxury beverage company that began with the namesake FIJI Water brand and now also includes world-class premium wine brands, JUSTIN Vineyards & Winery in Paso Robles, California and Landmark Vineyards in Kenwood, California. FIJI Water, a family-owned and operated company, is a leader in the premium beverage business with its exceptional brands sold in more than 50 countries. FIJI Water, known for its iconic square bottle, soft mouth-feel and unique mineral profile, is the water of choice among discerning consumers and top chefs. JUSTIN Vineyards established its reputation through its critically-acclaimed Bordeaux-style blends and single varietals, combining Old World tradition with New World techniques. Landmark, a third-generation, family-owned-and-operated winery, is known for its outstanding Chardonnay wine sourced from the best grapes in California. For more information, please visit www.fijiwater.com, www.JUSTINwine.com, www.landmarkwine.com.
- Website
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http://www.fijiwater.com
External link for FIJI Water
- Industry
- Beverage Manufacturing
- Company size
- 201-500 employees
- Headquarters
- Los Angeles, CA
- Type
- Privately Held
- Specialties
- Bottled Water, Health, Beverage, Consumer Packaged Goods, E-Commerce, Luxury, and CPG
Locations
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Primary
Get directions
11444 Olympic Blvd.
Los Angeles, CA 90064, US
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Get directions
Employees at FIJI Water
Updates
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We can't wait to be in Anaheim for #ExpoWest2026! Visit us at booth #2796 to experience Earth's Finest Water. 🎉
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We’re pleased to welcome Alexandre 'Alex' Zigliara as the new President of FIJI Water. With more than two decades of global executive experience across leading CPG brands, including The Coca-Cola Company, Clif Bar & Company, and MrBeast Feastables, Alex brings proven leadership and a record of strategic and operational excellence that will guide the continued growth of Earth’s Finest Water and the No. 1 premium imported bottled water in the United States. Alex will lead worldwide strategy and operations, overseeing marketing, manufacturing, supply chain, and sales channels, and advance FIJI Water’s commitment to preserving and protecting the islands of Fiji through the FIJI Water Foundation. Bula, Alex! #FIJIWater #TheWonderfulCompany #EarthsFinestWater #Leadership
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