Omnicom Health is the world’s most comprehensive, multi-specialty healthcare communications network. Powered by Omni and Acxiom’s unparalleled life-sciences data, we are an engine of creativity and science. We unlock the power of deep human expertise with transformative, state-of-the-art technology, insights, and cultural amplification to deliver smarter, faster ways to drive measurable outcomes across key audiences and stakeholders. With a shared purpose and best-in-class capabilities, we’re shaping a healthier, more connected world. Let’s build what’s next—together.
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Are you keeping an eye on your perfect pair? Step into Billy Ballz’s shoes as he shares an important message about testicular cancer and what you can do to protect yourself. #testicularcancerfoundation #testicularcancerawarenessmonth #testicularcancer #testicularcancersymptoms #testicularcancercheck #testicularcancerselfexam NEON Omnicom Health
Big ideas. Bold creativity. One inspiring day. From leadership insights and standout perspectives to meaningful connection across our creative community, the Omnicom Health Creative Rally was a powerful reminder of what happens when we come together to learn, collaborate and imagine what’s next. Thank you to all who joined us!
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We traveled to SXSW 2026 to find out what the future of health looks like. Here are 5 major trends we saw: • Health discovery, decisions and behaviors are increasingly guided by always-on AI. • Personalized intelligence is replacing one-size-fits-all thinking. • In an AI-saturated world, humanity drives credibility. • Predictive health is forcing brands to define what “better” really means. • From scent to sensory design, health experiences are getting physical again. Explore all 8 signals shaping the future of health: https://bit.ly/OHSXSW2026 REMEDY EDGE™ AREA 23 Mick Maya Maksym John Susie
Great week at MAPS Americas 2026 with one theme cutting across conversations: how Medical Affairs drives real value in an AI-driven world. Omnicom Health Medical Communications contributed in two complementary ways: AI in Medical Affairs: Rapid Innovation or Strategic Integration | Moderated by Akarsh This leadership debate focused on strategies for decision making when faced with key constraints and included a live synthesis and response by AI. Key takeaway: There’s no single path forward, but there is a need for structured, readiness-based decision making. Leadership decisions, not just technology choices, will shape the future of Medical Affairs The OHMC i3 Framework: Measuring Impact in Medical Affairs | Presented by Isaac, Stephen, and Kristen This session highlighted how the newly unveiled OHMC i3 framework (interaction, intention, intervention), a purpose-built, impact-measurement framework designed specifically for Medical Affairs and Medical Education teams, helps move from activity metrics to meaningful outcomes. Across both sessions, one thing was clear: AI adoption is accelerating, but impact will define success. Thank you to the Medical Affairs Professional Society (MAPS) community for the strong engagement and dialogue! Omnicom Health Medical Communications is still at MAPS. Connect with us at Booth #127. #MAPS2026
Big news coming out of Cannes Lions International Festival of Creativity: Our very own Tracey has been named Pharma Jury President, a role reserved for the industry’s most visionary leaders. As the world’s top minds come together to celebrate breakthrough ideas, Tracey will help set the bar for creative excellence in healthcare. Join us in congratulating Tracey on this well-deserved honor!
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🏃♀️ Only non-stop energy and creativity can lead to years of industry-changing ideas, purpose-driven work, and someone who is a well-medaled woman. 🏆 Inspiration Stage at Cannes Lions 🏆 Grand Clio Health Award 2025 🏆 Most Creative Agency and Agency of the Year at Med Ad News’ 2025 🏆 Rare Agency of the Year at MM+M 2025 🏆 Industry Elite 100 for Creative Transformation Through Technological Change 2025 💥 “Create work that people can’t ignore and won’t forget,” is her purpose and practice. Believes in 💡 BIG IDEATION and CRAFT 💡 Authenticity, storytelling, and health literacy 💡 Using natural language processing in AI to identify linguistic patterns and help create authentic content 🙌 “No matter how innovative we are, if we don’t speak to people in ways they understand, it’s exclusion.” 🟡 Also known for creating strategic centers of excellence to the “Co-Op,” an Omnicom Health internal creative resource that solves ever changing agency workload demands. ⭐️💫 Meet Dina Peck, from Omnicom Health, a 2026 MedAdvocate! ⭐️💫 🔗 https://lnkd.in/erWtNs9b #MannyAwards #healthcaremarketing #healthcareadvertising #pharma #creativeexcellence #2026Mannys #MedAdNews
At ISMPP (International Society for Medical Publication Professionals) EU 2026 in London, our Omnicom Health Medical Communications team was on the ground — leading sessions, presenting research, and engaging in thoughtful dialogue about where medical communications is headed next. This year’s theme, “Evolving with Purpose: Excellence in an Era of Efficiency,” sparked meaningful conversation across the industry. From our team’s experience at the meeting, four themes stood out: ▪️ Collaboration ▪️ Efficiency & Intentional AI ▪️ Patient Involvement ▪️ Regulatory Frameworks for the Future Across discussions, one idea consistently emerged: Even in an AI-mediated world, trust, transparency, and human expertise remain the real differentiators. See below for our full roundup of insights and perspectives from our experts on the ground. #ISMPP #MedicalCommunications #AIinHealthcare #UniquelyPowerful #TogetherUnstoppable #OmnicomHealth
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In recognition of Eating Disorders Awareness Week (February 23-27), ANAD (National Association of Anorexia Nervosa and Associated Disorders) in collaboration with four different creative organizations, has launched The Wrestler — a hand-crafted short film that exposes how #socialmedia can fuel eating disorders in children. “We wanted to explore an angle that isn’t talked about enough,” says Ilyssa Berger Wilson, group creative director at REMEDY EDGE™ (formerly Patients & Purpose and DDB Health). “The ending line, ‘eating disorders are something people can wrestle with for life,’ is not pessimistic. It’s honest. Recovery isn’t crossing a finish line. It’s showing up for yourself again and again.” “With partners that were just as passionate as we are, we focused on craft, and most importantly bringing young people’s stories to life,” says Dina Peck, chief creative officer. “As people dedicated to healthcare storytelling, it’s our responsibility to help change happen.” 🔗 https://lnkd.in/gjmGPuxq #EDAW #EatingDisordersAwarenessWeek #MentalHealthAwareness #RecoveryIsPossible #EndTheStigma #ANAD #YouAreNotAlone #MedAdNews
In recognition of Eating Disorders Awareness Week (February 23-27), we are proud to announce the of The Wrestler, a film from Omnicom Health’s REMEDY EDGE™ in partnership with ANAD (National Association of Anorexia Nervosa and Associated Disorders) Inspired by real social media content, The Wrestler follows a child navigating pressures such as influencer culture, peer comparison, and societal expectations around body image. To learn more and watch the entire short film, visit thewrestler.org