Talent Acquisition Specialist at COGENCY GLOBAL INC.
Cogency Global Inc.
THE RIGHT RESPONSE
AT THE RIGHT TIME
EVERY TIME
Global Head of Marketing
Location: New York City preferred; open to remote candidates with willingness to travel at least
quarterly
Reports To: Chief Revenue Officer
Scope: Global (North America, Latin America, EMEA and APAC)
About Cogency Global
Cogency provides compliance, corporate and legal support services to Professional Services firms, Financial Services institutions, and Corporate Entities across a wide range of industries. We partner with legal, compliance, and operations leaders to help them navigate complex regulatory, transactional, and operational requirements - reducing risk, improving efficiency, and enabling scalable growth. Through a combination of deep domain expertise, process rigor, and technology‑enabled solutions, Cogency supports both high‑stakes transactions and ongoing entity management across global markets.
Role Summary
Cogency Global is seeking a hands-on, execution-driven Global Head of Marketing to lead and evolve a global, integrated marketing function spanning brand, segment marketing, demand generation, content, and events. Reporting to the Chief Revenue Officer, this leader will own go-to-market strategy for our primary client segments and be accountable for brand strength, customer acquisition, and revenue impact through disciplined, data-driven marketing execution. A core mandate is to lead acquisition integration across marketing and brand, bringing newly acquired businesses into Cogency’s brand architecture, go-to-market model, and marketing operations in a structured, repeatable way. This is a global role that sets direction and enables day-to-day execution across North America, Latin America, EMEA, and APAC, ensuring alignment, visibility, and consistency across markets.
Why This Role Matters
Cogency is at a pivotal stage of growth, with strong marketing talent, a growing international footprint, and an active acquisition strategy that requires a streamlined, scalable marketing engine.
This role brings clarity, alignment, and execution discipline to Marketing, converting strategy into a repeatable system that drives brand equity, demand, and revenue.
The leader in this seat will determine how acquired brands are absorbed and activated, how the brand shows up across regions and segments, and how Cogency coordinates high-impact go-to-market execution globally.
What You’ll Own
Lead a global, integrated marketing engine with clear direction, priorities, and accountability across functions and regions.
Develop and execute a global marketing strategy and annual budget that align brand, segment marketing, demand generation, content, and events to revenue and growth objectives.
Build and scale a data-driven demand generation and content system that consistently drives qualified pipeline, improves conversion, and supports both new logo acquisition and account expansion.
Lead marketing integration of acquired businesses, using repeatable frameworks and playbooks to bring them into Cogency’s brand architecture, digital presence, and go-to-market model.
Define and run a global marketing operating model that aligns central and regional teams, balancing global consistency with regional flexibility and ensuring strong visibility into initiatives and performance.
Align Marketing tightly with Sales, Product/Service Line Leaders, Operations, and Finance around shared segment strategies, KPIs, and coordinated go-to-market motions.
Optimize the marketing technology stack, data practices, and AI-enabled tools to improve speed, personalization, and performance measurement.
Oversee Cogency’s global brand narrative and positioning, ensuring consistent, high-quality activation across content, campaigns, digital properties, and client experiences.
Recruit, develop, and retain a high-performing global marketing team, embedding matrixed ownership, clear accountability, and disciplined execution.
Skills and Experience
5+ years’ experience leading global marketing for B2B services businesses (no software), ideally in corporate services, legal services, or adjacent markets.
Experience scaling global marketing functions in high-growth environments strongly preferred.
Demonstrated success developing segment-specific strategies and campaigns for one or more of: Professional Services firms (especially law firms, as well as CPA and title companies), Financial Services (especially lenders), and Corporate Entities (for profit and non-profit), typically selling into General Counsel, legal operations, and business operations leaders.
Proven track record building integrated marketing engines that drive qualified opportunity, revenue, and account expansion in complex, relationship-driven sales environments.
Strong command of demand generation and account-based marketing, including funnel design, lead qualification in partnership with Sales, and marketing-sourced/influenced pipeline metrics.
Deep familiarity with modern marketing technology and data practices (CRM, marketing automation, analytics, AI-enabled tools) and how to apply them in longer, consultative sales cycles.
Experience integrating acquired brands and businesses into a coherent brand architecture and go-to-market model, including playbooks and governance.
Skilled at operating in global, matrixed organizations, balancing central standards with regional autonomy.
Exceptional leadership and talent development skills, with a track record of building high-performing teams and leading through change and growth.
Strong strategic thinking, communication, and stakeholder management skills, with the ability to influence senior executives and partners.
If you share our ambition to build a modern, globally integrated marketing engine for a complex B2B services business, we’d like to hear from you.
...and to further support our staff, we offer:
· 35-hour work week
· Relaxed and Casual dress code for Summer months & Fridays
· Educational assistance program for all of our eligible staff members
· Continuous Learning is encouraged through our Quarterly New Hire Seminars & Knowledge Sharing sessions
· An Organization that gives back to Society – We offer Paid community service days to all our eligible staff members and NYC Headquarters participates in number of charity drives throughout the year