Amazon Connect changed how organizations think about customer experience. At What's Next with AWS, it took another leap. https://go.aws/4uj5Wpi As part of the expansion of Amazon Connect into a new set of agentic AI solutions, Amazon Connect Customer now offers new capabilities that let teams deliver exceptional customer experiences with AI embedded at every touchpoint across all channels for every customer.
Embedding AI across every touchpoint can really transform customer experience. Exciting to see how Amazon Web Services (AWS) is evolving Amazon Connect.
At the intersection of AI and retail, a lot of my time is spent vetting and mapping workflows for specific roles & teams. I can walk you through a few practical examples. Spoiler alert, it’s primarily driven by office and field personnel. Love to compare notes :)
Billions of minutes of AI powered conversations in 2025. The scale of real world learning across AWS customers is massive.
Love it - Let’s GO! 👍 #AmazonConnectCustomer
Embedding agentic AI at every touchpoint is a powerful step toward redefining the customer experience. However, the true value of these high-velocity signals is often lost to Organizational Decizn Latency™ when the back-end strategy-to-execution loop remains analog. If your AI can engage a customer in real-time but your internal systems require days to fulfill the resulting mandate, you are architecting friction into your own brand. As an AIO transformation architect, I see this as a requirement for a hardened DeciznDNA™. To leverage agentic solutions effectively, the organization must move beyond front-end engagement and ensure the forensic architecture of the entire enterprise can match that speed. Without this structural alignment, you are essentially paying a tax on your innovation spend. Securing a competitive trajectory in 2026 requires more than just deploying new tools; it requires a diagnostic view of your execution environment. Identifying the specific points where your internal rhythms throttle the velocity of your AI is the only way to achieve true command-velocity outcomes.
Amazon Connect just took a massive leap forward! 🚀 Integrating Agentic AI at every touchpoint means more personalized, efficient, and seamless experiences for every customer. The future of CX is officially agentic. Thanks for the update!