AI resources for journalists

Poynter training on AI

Customized consulting and training on AI: Generative AI is reshaping how we create and receive information — and the stakes are high. From workflows to audience trust, how you use AI matters. Poynter helps organizations navigate this new terrain with clarity, ethics and a commitment to public service. We work with you to design consulting, coaching or training that meets the needs of an individual journalist, a team or an organization. Learn more here.

Online course, start anytime: AI and Editing: Uses, Drawbacks and Ethics. Communicators will gain a fundamental understanding of artificial intelligence’s abilities, its shortcomings and how to use it ethically. Get tools you can use right away to work smarter and faster, and access a template to build your own ethical guidelines. This course can be taken independently or as part of the Poynter ACES Advanced Certificate in Editing.

NEW: Talking About AI Newsroom Toolkit

As newsrooms integrate the use of AI in their workflow, audiences are often left confused, wondering when and how this happens. This toolkit offers clear, practical guidance on how to talk to your audience about AI. Created by Poynter’s MediaWise in collaboration with The Associated Press and funded by Microsoft, the toolkit is free and offers practical strategies for explaining AI in accessible language, using audience-centered disclosure practices and educating audiences about how it all works.

FREE Webinar: Join Poynter’s MediaWise and the AP for a webinar on Thursday, June 5 at 12:30pm Eastern to learn how to apply the toolkit in your newsroom and use it to communicate with your audience. 

Additional resources

• Poynter’s own AI ethics policy for its journalists
• Poynter’s AI ethics starter kit for newsrooms
• Poynter’s public-facing template for a newsroom AI policy
• Poynter’s Artificial Intelligence article archive
• 11 practical and responsible ways I have improved my journalism with AI
• For media inquiries, contact press@poynter.org