Contact
Contact
DESKTOP DISPLAY ADS
Available across the Post Digital Network: New York Post, Page Six & Decider.
Rich Media Ad Placements:
Billboard, Half Page, Box, Leaderboard
Custom desktop takeovers offer high-impact brand experiences which may include:
Skin, Billboard, Responsive Marquee, Responsive Overlay, Half Page, Leaderboard, BoxAll custom assets should be provided at double their intended design size for retina screen clarity.
View Additional Digital Advertising Guidelines ▸
Ad Slot
Creative Dimensions
File Size
File Format
Ad Tag
Ad Slot
Responsive Overlay
more info ▸
Creative Dimensions
Scaling ad at 16:9 Aspect Ratio. 1000x563 base size.
In banner video16:9 / 720p, 10 seconds autoplay max. No audio permitted.
File Size
Site served and built in house, all files will be optimized by Post Studios
Custom Formats
Custom Integration
- Layered PSD
- Included fonts as .otf or .ttf
- In-banner video as .mp4
Ad Tag
Ad Slot
Responsive Marquee
more info ▸
Creative Dimensions
Scaling ad at 3:1 Aspect Ratio. 1200x400 base size.
In banner video16:9 / 720p, 15 seconds autoplay max.
File Size
Site served and built in house, all files will be optimized by Post Studios
Custom Formats
Custom Integration
- Layered PSD
- Included fonts as .otf or .ttf.
- In-banner video as .mp4
Ad Tag
Ad Slot
Super Billboard
more info ▸
Creative Dimensions
Expanded: 1104x800Collapsed: 1104x145
In banner video in expanded state16:9 / 720p, 15 seconds autoplay max.
File Size
Site served and built in house, all files will be optimized by Post Studios
Custom Formats
Custom Integration
- Layered PSD
- Included fonts as .otf or .ttf.
- In-banner video as .mp4
Ad Tag
Ad Slot
Billboard
Creative Dimensions
970x250
In banner video16:9 / 720p, 15 seconds autoplay max.
File Size
Static200k
Rich Media
200k initial
2.2MB Subsequent
Custom Formats
JPG, PNG, GIF
Custom Integration (Rich Media Only)
- Layered PSD
- Included fonts as .otf or .ttf.
- In-banner video as .mp4
Ad Tag
Ad Slot
Half Page
Creative Dimensions
300x600
In banner video16:9 / 720p, vertical video also accepted, 15 seconds autoplay max.
File Size
Static200k
Rich Media200k initial
2.2MB Subsequent
Custom Formats
JPG, PNG, GIF
Custom Integration (Rich Media Only)
- Layered PSD.
- Included fonts as .otf or .ttf. In-banner video as .mp4
Ad Tag
Ad Slot
Box
Creative Dimensions
300x250
In banner video16:9 / 720p, 15 seconds autoplay max.
File Size
Static200k
Rich Media200k initial
2.2MB Subsequent
Custom Formats
JPG, PNG, GIF
Custom Integration
- Layered PSD
- Included fonts as .otf or .ttf
- In-banner video as .mp4
Ad Tag
Ad Slot
Leaderboard
Creative Dimensions
728x90
File Size
Static200k
Rich Media
200k initial
2.2MB Subsequent
Custom Formats
JPG, PNG, GIF
Custom Integration
- Layered PSD
- Included fonts as .otf or .ttf
Ad Tag
Ad Slot
Site Skin
more info ▸
Creative Dimensions
Static Size2500x1200 @1x
Messaging Safe Zone1366x700 horizontally centeredCenter of the skin should be devoid of any messaging or relevant imagery to account for the site content well.
New York Post, California Post, Page Six content well width: 1106px
Decider content well width: 998px
File Size
Static image only250k
Custom Formats
JPG, PNG, WebPCustom Integration
- PSD for custom integration
- Included fonts as .otf or .ttf
Static image can be supplied at 2x it's intended size for retina screens, WebP format recommended to stay within file size constraints.
Ad Tag
Download Custom PSD Templates
Premium Marquee Takeover
(Responsive Marquee, Site Skin, Half Page, Box, Leaderboard)
Premium Super Billboard Takeover
(Super Billboard, Site Skin, Half Page, Box, Leaderboard)
Premium Overlay Takeover
(Overlay, Site Skin, Half Page, Box, Leaderboard)
Billboard Takeover + Skin
(Billboard, Site Skin, Half Page, Box, Leaderboard)
Site Skin Only
SHOW LESS
Desktop Premium Marquee TakeoverAd units included: Responsive Marquee, Site Skin, Half Page, Box, Leaderboard
Desktop Premium Takeover PlusAd units included: Overlay, Billboard, Site Skin, Half Page, Box, Leaderboard
Desktop TakeoverAd units included: Billboard, Site Skin, Half Page, Box, Leaderboard
Mobile DISPLAY ADS
Available across the Post Digital Network: New York Post, Page Six & Decider. For best results on static banners please provide both an @2x and @1x creative.Rich Media Ad Placements:
Scroll to Reveal, Box, Bottom Adhesion
Mobile takeovers may include:
Box, Mobile Scroll, Mobile Bottom AdhesionAll custom assets should be provided at double their intended design size for retina screen clarity.
View Additional Digital Advertising Guidelines ▸
Ad Slot
Creative Dimensions
File Size
File Format
Ad Tag
Ad Slot
Mobile Interscroller
more info ▸
Creative Dimensions
Responsive full phone screen sized ad. Ad consists of a full device height and width fixed background layer and independent scrolling front content layer.
Front Content Layer
Design for 400 x 550px, assets delivered at 2x intended size
Background Layer
Image: Design for 400 x 844px, assets delivered at 2x intended size.Can contain either image or video. This layer is non-interactable.In banner videoShould be atmospheric and devoid of messaging.
16:9 / 720p, vertical video also accepted. 15 seconds autoplay max. Looping.
File Size
Site served and built in house, all files will be optimized by Post Studios
Custom Formats
Custom Integration
- Layered PSD
- Included fonts as .otf or .ttf
- In-banner video as .mp4
Ad Tag
Ad Slot
Mobile Interscroller
more info >
Creative Dimensions
Responsive full phone screen sized ad. Design for 384x615px, assets delivered at 2x intended size.
In banner video16:9 / 720p, vertical video also accepted. 15 seconds autoplay max.
File Size
Site served and built in house, all files will be optimized by Post Studios
Custom Formats
Custom Integration
- Layered PSD
- Included fonts as .otf or .ttf
- In-banner video as .mp4
Ad Tag
Ad Slot
Mobile Miniscroller with optional content feed
more info ▸
Creative Dimensions
Responsive full phone screen sized ad. Ad consists of a full device height and width fixed background layer and independent scrolling front layer.Front LayerDesign for 390 x 450px, assets delivered at 2x intended size.Can accept feed content.
Background LayerImage: Design for 400 x 844px, assets delivered at 2x intended size.Can contain either image or video. In banner videoShould be atmospheric and devoid of messaging.
16:9 / 720p, vertical video also accepted. 15 seconds autoplay max. Looping.
File Size
Site served and built in house, all files will be optimized by Post Studios
Custom Formats
Custom Integration
- Layered PSD
- Included fonts as .otf or .ttf
- In-banner video as .mp4
Ad Tag
Ad Slot
Mobile Box
Creative Dimensions
300x250
In banner video16:9 / 720p, 15 seconds autoplay max.
File Size
Static200k
Rich Media200k initial
2.2MB Subsequent
Custom Formats
JPG, PNG, GIF
Custom Integration
(Rich Media Only)
- Layered PSD
- Included fonts as .otf or .ttf
Ad Tag
Ad Slot
Mobile Bottom Adhesion
Creative Dimensions
Bottom fixed ad320x50 base, can be full width and responsive via ad tag or Post Studios custom integration
File Size
Static 50k
Rich Media
200k initial
2.2MB Subsequent
Custom Formats
JPG, PNG, GIF
Custom Integration
(Rich Media Only)
- Layered PSD
- Included fonts as .otf or .ttf
Ad Tag
Mobile InterscrollerAlso pictured: Mobile Bottom Adhesion
Mobile TakeoverAd units included: Mobile Box, Mobile Bottom Adhesion
Ad Slot
Creative Dimensions
File Size
File Format
Ad Tag
Ad Slot
Pre-Roll
Creative Dimensions
16:9 / 720p
File Size
Max: 3mb per 15 seconds
Custom Formats
MP4, MOV
Ad Tag
Ad Slot
In-line
Creative Dimensions
16:9 / 72p
File Size
Max: 3mb per 15 seconds
Custom Formats
MP4, MOV
Ad Tag
AUdio
Pre-recorded ad files: Due 5 business days ahead of airtime.
Custom ad reads or segment intros: Scripts and details due a minimum of 2 weeks ahead of airtime to allow for talent scheduling and client review.
Approved impression trackers:
Doubleclick by Google, Adition, Adform, Delta Projects, Sizmek (subject to testing), Additional 3rd party tracking available.
Ad Slot
Max Length
Allowed dB Levels
File Format
Ad Slot
Pre-record
Creative Dimensions
30 seconds
File Size
Min -9dB / Max -6dB
(50% of maximum output)
Custom Formats
MP3 (at least 192 kbps) 44 100kz
Ad Slot
Host-read
Creative Dimensions
30 seconds
File Size
Min -9dB / Max -6dB
(50% of maximum output)
Custom Formats
MP3 (at least 192 kbps) 44 100kz
Ad Slot
Creative Dimensions
File Size
File Format
Ad Tag
Ad Slot
Newsletter Sponsorship
Creative Dimensions
970x250 // 300x250
File Size
Max: 200k
Custom Formats
JPG, PNG, GIF
Ad Tag
Ad Slot
Sponsored Dedicated Email Blast
Creative Dimensions
Optional 600x200 top image,600 wide max feature and body images. Images can be provided at 2x their intended size for retina screens.All image assets that contain text should be legible when scaled down to 300px wide.
File Size
N/A
Custom Formats
Custom Integration
- Layered PSD
- JPG, PNG, GIF
- Email must contain HTML body copy in addition to imagery
Type will be set in standard web-safe fonts that are applicable
ROP DISPLAY AD DIMENSIONS
CLASSIFIED COLUMN WIDTHS
Ad Slot
Column Inches
Columns
Mechanical Specifications
Ad Slot
Full Page
Column Inches
66
Columns
6
Mechanical Specifications
9.75" x 11"
Ad Slot
3/4 Page
Column Inches
49.5
Columns
6
Mechanical Specifications
9.75" x 8.25"
Ad Slot
2/3 Page
Column Inches
44
Columns
4
Mechanical Specifications
6.45" x 11"
Ad Slot
1/2 Horizontal Page
Column Inches
32.25
Columns
6
Mechanical Specifications
9.75" x 5.375"
Ad Slot
1/2 Vertical Page
Column Inches
33
Columns
3
Mechanical Specifications
4.8" x 11"
Ad Slot
JR. Page
Column Inches
32.5
Columns
4
Mechanical Specifications
6.45" x 8.125"
Ad Slot
1/3 Page
Column Inches
22
Columns
2
Mechanical Specifications
3.125" x 11"
Ad Slot
1/4 Page
Column Inches
16.125
Columns
3
Mechanical Specifications
4.8" x 5.375"
Ad Slot
1/6 Page
Column Inches
10.75
Columns
2
Mechanical Specifications
3.125" x 5.375”
Ad Slot
1/8 Page
Column Inches
7.875
Columns
3
Mechanical Specifications
4.8" x 2.625"
Ad Slot
1/12 Page
Column Inches
5.25
Columns
12
Mechanical Specifications
3.125" x 2.625"
Ad Slot
Double Truck w/ Gutter Bleed
Column Inches
13.2
Columns
6
Mechanical Specifications
20.5" x 11"
Ad Slot
Strip Ad - Inside
Column Inches
12
Columns
6
Mechanical Specifications
9.75" x 2"
Ad Slot
Strip Ad - Front & TV Grid
Column Inches
10.5
Columns
6
Mechanical Specifications
9.75" x 1.75"
Ad Slot
Strip Ad - Back
Column Inches
10.5
Columns
6
Mechanical Specifications
9.125" x 1.75"
Ad Slot
Full Page
Creative Dimensions
66
Columns
6
Mechanical Specifications
9.75" x 11"
Columns
Fractions
Inches (Decimals)
Columns
1 Column
Fractions
1 5/16"
Inches (Decimals)
1.312"
Columns
2 Columns
Fractions
2 3/4"
Inches (Decimals)
2.719"
Columns
3 Columns
Fractions
4 1/8"
Inches (Decimals)
4.125"
Columns
4 Columns
Fractions
5 9/16"
Inches (Decimals)
5.531"
Columns
5 Columns
Fractions
7"
Inches (Decimals)
6.938"
Columns
6 Columns
Fractions
8 3/8"
Inches (Decimals)
8.343"
Columns
7 Columns
Fractions
9 3/4"
Inches (Decimals)
9.75"
Columns
Page Depth
Fractions
11"
Inches (Decimals)
11"
Promotional Cover Wrap
National Cover wrap
CREATIVE DUE: At least 10 Business Days in Advance
5,000 minimum copy distribution
Four-page cover wrap with your messaging
Paper Stock: Bright White or Glossy
Finished Size: 22" x 12"
Color: CMYK
Format supplied: PDF
Front Cover Ad Space: 9.75" x 9"
Back Cover Ad Space: 9.75" x 9"
Inside Spread Ad Size No Bleed: 20.5" x 11"
Inside Spread with full Bleed: 22.5” x 12.5” (safety area is 21.5" x 11.5")
Compliments of Box: (Provide your Logo 200dpi CMYK)
NYP Red: 100% -M 30%-Y Box Size 1.385" x 1"
CREATIVE DUE: At least 5 Business Days in Advance
Four-page cover wrap with your messagingSubject to editorial approval
Concept due 2 weeks in advance
Must be slugged "Advertisement"
Paper Stock: Newsprint
Finished Size: 22" x 12"
Color: CMYK
Format supplied: PDF
Front Cover Ad Space: 9.85" x 9.2"
Back Cover Ad Space: 9.85" x 9.5"
Compliments of Box: (Provide your Logo 200dpi CMYK)
NYP Red: 100% -M 30%-Y Box Size 1.385" x 1"
Promotional Cover Wrap
National Cover Wrap
Spotlight Package Includes:
- Full page of content with an adjacent full page ad
- Co-produced native content with Post Studios
- Content will also be published digitally with native traffic drivers
- 100% SOV on the article page
- Two week flight
Spotlight SpreadContent and adjacent Full Page Ad
Ad Slot
Inches
Columns
Unit Sizes
Cols x Inches
Page Coverage
Ad Slot
Spread
Inches
252
Columns
12
Unit Sizes
22.86" x 21"
Cols x Inches
12 x 21"
Page Coverage
200%
Ad Slot
Half Page Spread
Inches
126
Columns
12
Unit Sizes
22.86" x 10.5"
Cols x Inches
12 x 10.5"
Page Coverage
100%
Ad Slot
Full Page
Inches
126
Columns
6
Unit Sizes
10.87" x 21"
Cols x Inches
6 x 21"
Page Coverage
100%
Ad Slot
Fireplace
Inches
126
Columns
8
Unit Sizes
15.52" x 15.75"
Cols x Inches
8 x 15.75"
Page Coverage
100%
Ad Slot
Half Page
Inches
63
Columns
6
Unit Sizes
9.75" x 10.5"
Cols x Inches
6 x 10.5"
Page Coverage
50%
Ad Slot
Rail (Bookends)
Inches
42
Columns
2
Unit Sizes
3.25" x 21"
Cols x Inches
2 x 21"
Page Coverage
33.3%
Ad Slot
Big Strip (6x7)
Inches
42
Columns
6
Unit Sizes
10.87" x 7"
Cols x Inches
6 x 7"
Page Coverage
33.3%
Ad Slot
Strip
Inches
23.25
Columns
6
Unit Sizes
10.87" x 3.875"
Cols x Inches
6 x 3.875"
Page Coverage
18.5%
Ad Slot
Two Third Rail
Inches
28
Columns
2
Unit Sizes
3.52" x 14"
Cols x Inches
2 x 14"
Page Coverage
22.2%
Ad Slot
Third Rail (2x7)
Inches
14
Columns
2
Unit Sizes
3.52" x 7"
Cols x Inches
2 x 7"
Page Coverage
11.1%
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