Mappedin

Open Google Maps. Before you take the first step, which direction are you facing? You don't know. Neither does your phone. The compass in your phone is wrong more often than it's right. Outdoors, it's a minor annoyance — you take a step, GPS corrects itself, and you're fine. But the scenario indoors is a disaster. For example: You're a passenger stepping off a flight into an unfamiliar terminal. You open the airport app, it says turn left, but "left" according to your phone might actually be behind you. You start walking the wrong way. Now the blue dot is chasing you instead of guiding you. The indoor positioning industry spent a decade trying to answer, "where am I?" The harder question was always, "which way am I facing?" This is why visual positioning matters more than most people realize. One camera frame and the model will recognize where you are and your direction. Your compass is corrected before you take your first step. Set someone down the right path initially and you've solved half of the wayfinding problem. – By the way, this is something Mappedin now solves for with the Start from Here feature, just shipped: ordnl.link/Kji3d61

I've been sitting on a secret for a while, working tirelessly into the wee hours of the morning and night. My podcast, Mall Talkers, is officially live. It's the show I've wanted to make since I started having the kinds of conversations that just don't fit in a LinkedIn post. Real talk with real operators like you. The people actually running malls, making leasing decisions, building activations, and trying to figure out what physical retail looks like in 2026 and beyond. It’s all the stuff I wish someone had told me earlier in my career. The first 3 episodes are out now on YouTube and Spotify. And our inaugural guests set the bar embarrassingly high: 🎙️ Catherine Riccomini, Director of Marketing and Communication at Shaftesbury Capital PLC on what it actually takes to program world-class experiences in premium London retail 🎙️ Aurélien Khut, Marketing Innovation and Solutions Manager at KLEPIERRE on how one of Europe's largest mall operators is thinking about innovation at scale 🎙️ Kevin Gar Peng TAN 陈佳平, MBA ex-COO of some of Malaysia's most iconic malls on the unglamorous, non-negotiable fundamentals that make or break a retail destination If you've ever wondered what the people shaping brick-and-mortar are actually thinking, this is the show. Or if you’ve ever thought, “there should be a show where the host is always wearing a Hawaiian shirt and has an insane Warhammer collection in the background,” well, this is right up your alley. Can’t wait to hear what you think. Listen or watch on YouTube and Spotify. Link in the comments.

We're thrilled to be named #2 on FoundersBeta Top 100 Companies to Watch in 2026! 🙌 🏆 Whether it’s rerouting around a blocked area under maintenance, providing first responders with indoor awareness, or adapting wayfinding for accessibility needs, we're proud to guide millions of visitors and allow operational teams to manage venues efficiently every day. Onward. 🚀 https://lnkd.in/ev9bB8Hx

A partner we've been working with recently asked us how many maps we could deliver and how fast. I gave them a number. Somewhere between 10,000 and 37,000 maps depending on how they wanted to scale it. When I told them what it would cost, their response surprised me. They said, "No problem." This is a scaled organization managing thousands of locations. They've seen a LOT of vendor pitches. What made this an easy decision for them was the long-term impact: Easy to build. Easy to update. Easy to deploy at scale. When you can hand a partner a mapping solution that their team can get up and running fast, that doesn't require a GIS specialist to operate, and that actually shows the interior of a facility rather than a dot on a satellite image, the ROI conversation gets very short very fast. Another OEM partner recently told me "we don’t work without Mappedin, without you guys, there is no starting point”. We are an essential part of their tool kit during mission critical events. If you're an integrator still building your indoor mapping story, now's the time. DM me if you’re curious.

ICYMI 👀🛫 History was made at eMerge Americas this week. Miami International Airport just became the first airport in the world to deploy large-scale geo-aware, agentic AI across its digital infrastructure — delivering real-time, location-based assistance through natural conversation across web, mobile, kiosks, and on-site digital interfaces. MIA's AI-powered hologram chatbots built in collaboration with our partners Satisfi Labs, and HYPERVSN are now live at four key entry points throughout MIA, supporting passengers from curb to gate. 🚀🌴 We're thrilled to be in Miami Beach at #eMergeAmericas celebrating this milestone with our partners. This is what the future of the airport experience looks like. Read the full announcement → https://hubs.li/Q04dlyFw0

A smarter airport just touched down. 🛬 Miami International Airport is partnering with Mappedin to launch the first conversational agents with spatial intelligence to modernize airport operations and enhance the passenger journey. 🚨 Here’s what that means: • Operations can view heat maps and real-time passenger flow analytics • Passengers can compare walking routes vs. shuttle options between terminals • Natural language wayfinding that better serves international travelers in their preferred language through AI chat and even holographic assistants Plus, by running Mappedin's solution on their own Microsoft Azure license, MIA maintains complete control over security settings, compliance requirements, AI configuration, and variable costs. This is what connected passenger experience looks like at scale. Learn more → https://hubs.li/Q04dcmCN0

Most people book tickets without thinking twice. They assume the venue will work for them. But some people can't make that assumption. Before booking, they need answers: -- Can I get to my gate without stairs? -- Where are the accessible restrooms? -- How far between connections? -- Where are the elevators? These questions can make or break the decision to fly out of that airport, attend that event, or visit that venue. When this information isn’t available upfront, people face an impossible choice: book blindly and hope, or don’t come at all. This is where venues have an opportunity. Not by adding more features, but by making information visible, searchable, and usable before someone arrives. Interactive maps can show: >> Accessible routes and facilities >> Virtual walkthroughs of actual paths >> Elevator and restroom locations >> Nursing or sensory friendly spaces At Mappedin, we think about this as more than wayfinding. It’s about confidence. When someone can understand a space before they arrive, they’re far more likely to choose to come. Your map shouldn’t just help people navigate once they’re there. It should give them enough confidence to be there in the first place. —- If you’re interested in how this plays out in stadiums, I recently spoke with Lucas Beeby about designing for inclusive fan experiences: ordnl.link/l1aOqRF

We shipped four new things in Q1 at Mappedin that I'm particularly proud of. Not because they're flashy — because they're incredibly useful. 🔵 Unified Blue Dot. We've unified GPS, Apple and Android IPS, and VPS into a single positioning experience. No proprietary hardware, battery replacements, or AirTags masquerading as indoor GPS. One integration. One configuration. A real and accurate "you are here." 🎛️ Route Options Panel. Passengers can now adjust route preferences — security lanes, accessible routing, checkpoint selection — right from the route card without digging through menus. Accessible routing is a clear toggle. It’s now front and center. 🔌 Power BI Plugin. Map data now lives where ops teams already work. They can bind real business data to map highlights, switch between venues with a slicer, and create custom labels from your dataset. Wayfinding analytics is right in the same environment as everything else you're tracking. ⬇️ Start From Here. We’ve all been (or walked behind) that person who steps off a jet bridge and just… stops. They don’t know which way to go once they deplane. Now, they scan a QR code, and the map opens automatically anchored to exactly where they're standing. Every code has a tracking ID so you can measure which signs drive engagement. Full update: