Empowering studios with analytics and market insights
We help studios effectively, launch, grow and operate their games, aiming to bridge the gap between indie setups and inaccessible enterprise-grade platforms.
In a garage far, far away
From a part-time project to one of the most popular platforms on the market, we’ve been on quite the journey.
First line of code
Founded in 2011 by Morten Wulff, GameAnalytics was the first analytics platform specifically built for the gaming industry. Our mission still holds true today: build a powerful analytics service that helps developers worldwide to monitor and improve everything about their games.
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First investment
We raised seed investment of $2.5 million, and began growing a world-class team of engineers and gaming professionals in Copenhagen.
Further investment
We raised a further $5.5 million. Investors for the round included: Sunstone Capital, CrunchFund, HuffPo CEO Jimmy Maymann, and Maker Studio president René Rechmann.
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Mobvista & London
Mobvista bought the company and opened a new head office in London. After releasing several SDK integrations, we began work redeveloping our infrastructure to offer a more flexible and powerful analytics platform.
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New tech!
We launched our updated platform, powered by a fully redeveloped backend solution with several feature enhancements. But this was just the beginning.
New brand!
New outfit. New products. And new opportunities. With record growth and GameAnalytics powering insights for 1/3 of the world’s players, we’re closer than ever to our mission to empower all game makers with data-driven insights.
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New tool!
We launched the biggest update to our analytics platform in our company history, including a complete redesign of our product and hundreds of different usability improvements, touching almost every single GameAnalytics feature.
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Introducing Pro
We introduced a host of advanced analytics features under the new Pro plan, to provide deeper insights into player behavior.
Intelligence expansion
We launched our Advertising & Market Intelligence platform, MarketIQ. After over a decade of making game analytics accessible to studios of all sizes, we extended that same mission to market intelligence.
Introducing the IQ Suite
A suite of products to power the next era of game growth. After powering over 100,000 games and supporting the world’s largest launches, we've evolved from a single analytics provider into a full studio growth platform.
Our company values
Our company values guide everything we do. They shape our decisions, drive our mission, and define how we work together. By staying true to these principles, we create a strong foundation for success, innovation, and a thriving community.
Growth
Strive for growth and excellence
Autonomy
Gain real autonomy
Membership
Care for all our members
Efficiency
Deliver efficient solutions