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1. mmm_stan mmm_stan Public

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   Python/STAN Implementation of Multiplicative Marketing Mix Model, with deep dive into Adstock (carry-over effect), ROAS, and mROAS

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2. datascience_book datascience_book Public

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3. Robyn Robyn Public

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4. TestGitHub TestGitHub Public

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5. Developing-Data-Products Developing-Data-Products Public

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6. Digital-Marketing-Analytics Digital-Marketing-Analytics Public

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   This contains projects based on Algorithmic Marketing like Marketing Mix Modeling, Attribution Modeling & Budget Optimization, RFM Analysis, Customer Segmentation, Recommendation Systems, and Socia…

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