Editorial Policy
How SidesMedia creates, reviews and keeps its growth guides accurate — and where we stand on independence and corrections.
Who writes SidesMedia content
SidesMedia has helped creators, artists and brands grow across every major social platform since 2017. Our guides are written and reviewed by people who work on social-media growth day to day, not anonymous freelancers writing to a word count.
Content published from February through November 2025 was reviewed and approved by Brooke Lasner, our Operations Manager. Content published from December 2025 onward is written and published by Brooke. Each article links its writer and, where applicable, its reviewer to a full author profile.
How we create our guides
We write from first-hand experience running growth campaigns and from the current, documented behaviour of each platform. Before publishing, every guide is checked for accuracy, for whether the tactics actually work today, and for anything that could put a reader's account at risk.
We lead with the answer, use specific numbers and examples instead of vague claims, and avoid filler. If a tactic no longer works — or a platform changes a rule or a threshold — we update the guide and change its date.
Sourcing and accuracy
Platform features, thresholds and rules are checked against the platforms' own official documentation and help centres. Statistics and benchmarks are attributed to their source. When something is our own estimate or opinion, we say so.
We do not publish tactics that rely on bots, fake engagement, or anything that violates a platform's terms — because they get accounts suppressed or banned, which is the opposite of growth.
Independence and commercial content
SidesMedia sells social-media growth services, and some guides link to those services where they're genuinely relevant. Our guides are written to be useful whether or not you ever buy anything from us — the free tactics come first, and we're honest about the trade-offs of paid options.
We do not publish fabricated reviews or ratings, and we don't claim endorsements we don't have.
Updates and corrections
Social platforms change constantly, so we revisit and refresh our most important guides on a regular schedule and whenever a platform makes a material change. Published and updated dates are shown on each article.
If you spot something inaccurate or out of date, tell us and we'll review and fix it.
Questions about our content? Contact us.