The only thing more impressive than the dire wolf de-extinction is the coordinated dire wolf media blitz. Rogan, Time, et al. Well done @randcpmk@The10Group@zenogroup@thinkerbellads
Inspired by @thesamparr side project Sam's List. He's translated word-of-mouth accountant recommendations into a no-frills directory. Home services is due for a similar shakeup. No AI or algorithm, just solid guidance.
B2B content must always be formal and dry.
Not true: Even in B2B, purchasing decisions are made by humans who are influenced by trust and credibility, which can be enhanced through relatable storytelling.
Remember, your message still connects with a person first.
#b2b
I'm headed back to @OverlandExpo this week with @Charles_Hudson!
It's one of my favorite events on the calendar. I love seeing all the outrageous builds, and connecting with the off-road community is always a good time.
DM if you want to meet up!
I miss my FJ62 😓
