Hewlett Packard wants a piece of advertisers’ budgets.
The tech company, which primarily sells personal computers, has been pitching advertisers on an ad network called HP Media Network, according to a pitch deck viewed by ADWEEK.
The pitch deck plays up HP’s size, claiming to reach a global monthly audience of 830 million people across more than 100 million devices. In the U.S., HP reaches 160 million monthly people across 19 million devices. According to HP, 2 million new devices are added globally each month.
HP remains one of the biggest manufacturers of personal computers, but Apple’s growth is cutting into its market share.
