The Travel Issue
Welcome to THR’s first travel issue. From jet-setting hotspots to star-approved hideaways to the new ways film and TV are reshaping how we vacation, this is your guide to where Hollywood is sending the world next.
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Edited by Degen Pener • Designed by Alex Vasquez • Art Direction by Mary Franz
Yes, set-jetting is a real thing, and yes, it’s big business: Expedia projects that travel inspired by film and television will become an $8 billion slice of the industry in 2026 in the U.S. alone. Younger travelers, especially, are planning trips around what they stream, whether that means checking in to a White Lotus hotel, chasing down a castle from Wednesday or standing somewhere picturesque and pretending, however briefly, to be in someone else’s beautifully lit life.
But that’s only one lane in the new Hollywood-travel complex. Stars aren’t just filming in glamorous places anymore; they’re selling the experience itself, fronting travel shows, lending their names to luxe itineraries and, in Neil Patrick Harris’ case, helping turn a vacation into something closer to an immersive mystery production. Locations have become brands, hotels have become backdrops, and the line between hospitality and show business has gotten blurry enough to need room service.
Which brings us to THR’s first travel issue, a package devoted to all the ways entertainment now shapes how we vacation — from set-jet pilgrimages and celebrity hideaways to our cover story on You, Me & Tuscany, in which the cast and filmmakers make a pretty compelling case that a great location can be as potent a lure as any movie star.
cover story
Halle Bailey, Regé-Jean Page and director Kat Coiro flew halfway around the world to make a romantic comedy. Turns out Italy had the romantic part covered.
by David Hochman→ read the story
photographed by MARK GRIFFIN CHAMPION





behind the scenes