Huge congratulations to our GumGum teams across the UK, Germany, Japan, and Australia, and to our partners, on their recent award shortlists and nominations: 🏆 The Drum Awards Marketing EMEA announced that two of our campaigns have been shortlisted in the Technology Innovation category: - Our summer campaign with Inch's Cider (The HEINEKEN Company) - Aldi UK and Starcom's Attentive Lift campaign 🏆 Campaign Tech Awards shortlisted our campaign with RWE and EssenceMediacom Germany in the Best Use of Data category. This campaign has also recently been shortlisted at the Deutscher Digital Awards and the #DPOK26 Awards! 🏆 Campaign Asia-Pacific Women Leading Change Awards recognized two of our incredible women in our Japan office: - Our Marketing Manager, Japan, Rina Yoshida, is a Rising Star nominee - Our Office Coordinator, Yuzu Bojiiwa, is a D&I Champion finalist 🏆 IPA (Institute of Practitioners in Advertising) Spring Digital Media Owners survey named GumGum UK as one of the best media owners to work with. 🏆 B&T Women Leading Tech Awards recognized our Senior Manager, Programmatic Ad Operations, Clarissa Findy, as a finalist in the AdTech category. Congratulations to everyone on their well-deserved recognitions! 🎉
GumGum
Advertising Services
Santa Monica, California 37,035 followers
The Mindset Company™ transforming advertising.
About us
GumGum is The Mindset Company™ transforming advertising. We deliver results by matching brands with people in the right mindset, in the moments that matter. Powered by the Mindset Graph™, our AI-driven data engine processes billions of real-time contextual, creative, environmental, and historical signals to match every ad with the most receptive audience. The result is advertising that drives meaningful outcomes for advertisers and publishers, and is more relevant for consumers. Founded in 2008 and headquartered in Santa Monica, GumGum operates in over 19 markets across North America, Europe, Japan, and Australia. Learn more at gumgum.com.
- Website
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https://www.gumgum.com/
External link for GumGum
- Industry
- Advertising Services
- Company size
- 501-1,000 employees
- Headquarters
- Santa Monica, California
- Type
- Privately Held
- Founded
- 2008
- Specialties
- Computer Vision, Natural Language Processing, Advanced Contextual Intelligence , Attention Measurement, and Rich Media & High Impact
Locations
Employees at GumGum
Updates
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🌍 The future of digital advertising starts with the right mindset. Ready to build what’s next? Explore our open roles ⬇️ 📍 North America - VP Agency Development - NY - Payroll Specialist - Santa Monica - Senior Account Manager - Chicago 📍 EMEA - Digital Executive (Entry-Level Sales) - London - Digital Manager (Sales) - London - Digital Director (Sales) - Amsterdam 📍 JAPAC - Account Manager - Sydney - Senior Manager, Operations - Tokyo ✨ Discover your next opportunity at GumGum today! 👇 https://bit.ly/2Q5clGI
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☀️ Today’s the last day at POSSIBLE! Don’t miss out on your opportunity to stop at our Match Market for customized swag to your mindset. Come by, chat with our team, and let’s enjoy the last day together. See you soon! #POSSIBLE2026
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Nailed it Ashley Rutstein! You didn’t just explain how we approach mindset-first advertising, you made it feel essential. 👌✨ We love the way you broke it down so plainly that anyone can understand it. Thanks for dropping by the Mindset Lounge at POSSIBLE and sharing your first hand experience!
GumGum’s booth at POSSIBLE is like a walkable case study. Three zones, three mindsets, with every detail representing how people don't stay in the same headspace all day long. GumGum helps make sure your ad reaches someone in the mindset they'll be most receptive to it. #Possible2026 #Ad
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It's day 2 of POSSIBLE, and we're gearing up for another great day of programming at the Mindset Lounge! Tuesday, April 28th 📺 Winning Streaming with Mindset | 12:00–12:30 PM Our CRO Katy Loria sits down with Andrew Thomas (Archer Meat Snacks) and Rob Auger (Digitas North America) to explore why mindset is becoming the strategic edge in streaming advertising. 🍸 Mindset Lounge Happy Hour | 5:00–7:00 PM Join us for signature cocktails, meaningful connections, and continued conversation around the power of reaching people in the right mindset. 🛍️ Stop by our Match Market for swag customized to your mindset. 📍The Mindset Lounge | Lot 600 at the Fontainebleau See you there. 👋 #POSSIBLE2026
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☀️ POSSIBLE day 1! We can’t wait to see you at our Mindset Lounge. Stop by the Match Market for some personalized swag and to talk to our team about how we’re transforming advertising through mindset. See you soon! 📍Outdoor Expo Garden, Lot 600 | Fontainebleau Miami Beach #POSSIBLE2026
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90 minutes. Every emotion. ⚽️ World Cup audiences don’t stay in one mindset. They swing between extremes in real time. • Tension to euphoria in seconds • Second screens fueling the moment 📱 • Entire nations reacting together 🌍 That shift is where brands either land or miss. Season 2 of State of Mindset starts with the mindset of World Cup audiences. Watch the full first episode ⬇️
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POSSIBLE is almost here. ☀️ As you lock in your schedule for next week, make sure to add our panel and Mindset Lounge happy hour to your calendar: 📺 Winning Streaming with Mindset Tuesday, April 28 | 12:00–12:30 PM CRO Katy Loria sits down with Andrew Thomas (Archer Meat Snacks) and Rob Auger (Digitas North America) to explore why mindset is becoming the strategic edge in streaming advertising. 🍸 Mindset Lounge Happy Hour Tuesday | 5:00–7:00 PM Join us for signature cocktails, meaningful connections, and continued conversation around the power of reaching people in the right mindset. 🎥 Introducing Mindset Snapshots Our CEO, Marcus Startzel , is interviewing senior leaders across brands, agencies, and tech in a new video series uncovering how mindset fuels leadership and innovation. 🛍️ Find Your Perfect Swag Stop by our Match Market for swag customized to your mindset. We can’t wait to see you in the Miami sun. 🌴 📍The Mindset Lounge | Lot 600 at the Fontainebleau See the full programming: http://bit.ly/4u8m2SS #POSSIBLE2026
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Everyone has data. Knowing what to do with it is the problem. 🧠 Introducing Chat in our Mindset Portal, turning simple questions into actionable insights. With Chat, you can learn: • Where your brand and message should show up • What’s driving performance • What to do next From prompt to campaign direction in seconds. ➡️ We broke down how it works and what it unlocks in the full blog: https://bit.ly/4sLguMG
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This Earth Month, our teams in New York and Los Angeles went green ♻️ with hands-on activities designed to support our local ecosystems. 🍎 In NYC: Our office terrace was transformed into a pop-up farmers market, bringing beautiful produce sourced from New York State farms directly to our team. 🌴 In LA: Our team held a hands-on seed capsule workshop, combining native wildflower seeds, clay, and soil to form “seed bombs.” These are designed to be tossed onto dry ground; when the LA rains hit, the clay dissolves and the seeds sprout to support our local pollinators. 🌸 Special thanks to our people & workplace team for planning these thoughtful experiences! Sofia Bautista Jackson Chant 👏 #EarthMonth #CompanyCulture
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