INNOVÉ Beauty & Wellness

Ten years of rapid innovation have led to this moment. In 2016, Norvell transformed the sunless tanning industry with Rapid One, our first express-format spray tan solution. It gave clients the color they loved with the added convenience of rinsing sooner while introducing a new level of customization to the sunless tanning experience. As we celebrate 10 years of rapid solutions, we’re proud to continue that legacy with Tuscan Rapid, the newest addition to the Norvell Rapid Solution family. This launch represents what innovation means to us: building a trusted foundation, listening to the needs of professionals, and continuing to create solutions that elevate the client experience. A decade of rapid solutions. A new era of color. Discover Tuscan Rapid: https://lnkd.in/ghWUQ6m4 #Norvell #TuscanRapid #ProductInnovation #BeautyInnovation #SunlessTanning

A growing number of operators are looking beyond traditional fitness to create more complete wellness experiences for their members. That's where innovation partners like WellFit come in. WellFit is introducing the first automated full-body skincare experience, opening new possibilities for how businesses can incorporate beauty and wellness into their offerings. Thank you to WellFit for being part of the 2026 Club Solutions Leadership Retreat and supporting the conversations that help industry leaders explore what's next.

For years, beauty and wellness largely operated as separate categories. That's changing. Consumers increasingly expect experiences to do more — help them look better, feel better, fit easily into their routines and deliver results they can see and understand. We're seeing that shift across skincare, recovery, fitness, beauty technology and personalized treatments. I believe the next phase of growth will come from experiences that bring together three things: visible results, wellness benefits and convenience. That's particularly interesting to me because it challenges companies like ours to think beyond traditional category definitions. Instead of asking only how we create a better beauty treatment, we can ask a bigger question: How can technology make skin wellness more accessible, repeatable and relevant to people's everyday lives? For INNOVÉ, that means continuing to explore the intersection of beauty, wellness, skincare and technology — while building on the confidence and results consumers have always valued. The companies that lead the next chapter won't have to choose between beauty and wellness. They'll find better ways to connect them. What trends are you seeing? - Randy Zeno, INNOVÉ Beauty & Wellness CEO

Come and join our growing Innové team as our Creative Services Manager! https://lnkd.in/gMWgV2zu

For years, beauty and wellness largely operated as separate categories. That's changing. Consumers increasingly expect experiences to do more — help them look better, feel better, fit easily into their routines and deliver results they can see and understand. We're seeing that shift across skincare, recovery, fitness, beauty technology and personalized treatments. I believe the next phase of growth will come from experiences that bring together three things: visible results, wellness benefits and convenience. That's particularly interesting to me because it challenges companies like ours to think beyond traditional category definitions. Instead of asking only how we create a better beauty treatment, we can ask a bigger question: How can technology make skin wellness more accessible, repeatable and relevant to people's everyday lives? For INNOVÉ, that means continuing to explore the intersection of beauty, wellness, skincare and technology — while building on the confidence and results consumers have always valued. The companies that lead the next chapter won't have to choose between beauty and wellness. They'll find better ways to connect them. What trends are you seeing? - Randy Zeno, INNOVÉ Beauty & Wellness CEO

The beauty industry is constantly evolving, and so are the questions professionals have. That's why we're excited to introduce Spray Tan Confessionals, a new monthly educational series from Norvell. Each episode takes real, anonymous questions and confessions from spray tan professionals and turns them into practical, educational conversations led by our team. Why invest in a series like this? Because education doesn't stop after certification. Ongoing learning helps professionals build confidence, improve client experiences, and ultimately grow their businesses. For us, it's also a long-term content strategy. By launching a new episode on the first Monday of every month, we're creating a consistent educational resource that our community can rely on while continuing to support professionals beyond the products we provide. Episode 1 is now live, and we're excited to continue growing this series alongside the spray tan community. 🎥 Watch the full episode here: https://lnkd.in/gj5g6HnZ #ProfessionalBeauty #BeautyEducation #ContentStrategy #BeautyBusiness #Norvell #InnoveBeauty

Most wellness campaigns end when the calendar page turns. Ours doesn't. August is National Wellness Month — a movement started by Live Love Spa built on a simple idea: wellness should be practiced, not just discussed. That's the standard INNOVÉ Beauty & Wellness builds around every day. Wellness isn't about grand gestures. It's about making time for yourself every day — big or small, because all of you matters. This August, our WellFit brand is bringing that philosophy to partners nationwide: full-body skincare, made simple enough to become a habit rather than an occasion. Longevity has become one of the most talked-about words in beauty and wellness — at industry shows, in research, across every feed. At INNOVÉ, we see it less as a trend and more as a practice: the compounding result of small, consistent choices people make to care for themselves over time. That's the practice we're building toward. This August, and beyond. What does wellness mean to you and your business? #NationalWellnessMonth #LiveLoveSpa #WellFit #Longevity #Wellness

Congratulations to Tracy Call, our Q2 2026 Values in Action Award winner, and the first recipient of this award! Tracy has been recognized for exemplifying two of our values: Outstanding Quality – Tracy's exceptional attention to detail is evident in every electrical assembly and booth component she builds. Her deep product knowledge and commitment to precision help ensure the highest level of quality in our products. Going the Extra Mile – Tracy consistently steps up wherever support is needed, volunteering for overtime, assisting with other departments during peak periods, and supporting the spare parts shipping operations. In addition to her strong work ethic and technical expertise, Tracy is a dependable teammate who brings a positive attitude and a willingness to help others every day. Thank you, Tracy, for living our values and making a difference across the organization. Congratulations on this well-deserved recognition!