Unity Grow

When Voodoo was looking for new ways to scale their hit game Mob Control, they worked with Unity to diversify their UA strategy using Unity Ads powered by Vector. Voodoo Lead User Acquisition Manager Oğuz Ayar explains how they successfully unlocked growth at scale. Read the full story here: https://lnkd.in/dzYidxk6

The numbers are in 📈 We analyzed apps that integrated the Unity Ads bidder on Google AdMob over a 30-day period, and the results speak for themselves* Test it for yourself! Activate the Unity Ads bidder and see the results. *Source: Internal Unity data. Disclaimer: Results are based on an internal analysis of apps that adopted Unity Ads header bidding for Google Bidding between March-April 2025. Outcomes may vary depending on factors such as app characteristics, audience, traffic composition, and implementation settings. Unity cannot guarantee similar results for all apps.

Great to see our Senior Business Strategist, Vitaly Sobolev, share his expertise on unlocking growth in the rewarded space with our friends at Gamesforum Hamburg! Join the roundtable discussion to learn about the opportunities Unity's offerwall brings for publishers and advertisers, get the latest strategies for scaling success, and find out how it can drive incremental revenue.

Don't miss the latest Unity LevelUp episode with John Wright. Tune in to hear John share his advice on securing funding, his AI hot takes, and what's next for hybrid-casual - and a lot more. Hear it or read some of the highlights here: https://lnkd.in/d9UxDw9J

Optimize the in-app experience and protect your brand with Unity’s Ad Quality 🛡️📱 You can see the ads your users see, set alerts for ad content violations, get creative-level insights like revenue and churn, and more. Find out more about Ad Quality and learn how to get started: https://lnkd.in/dsyJEM3D

The Unity Game Design & Revenue Consultancy helps studios and publishers reach their monetization goals without sacrificing player experience. When reviewing Unico Studio’s Who is? 2, the consultancy team was able to offer the studio an in-depth audit of their game and audience - and actionable best practices to improve gameplay and retention. Dive into the full story here: https://lnkd.in/dwqdVpmJ

We analyzed the apps that activated the ironSource Ads bidder in Google AdMob over a 6-month period—and the numbers speak for themselves 👇 Most apps kept their hybrid waterfall and simply added the bidder, unlocking serious revenue gains without a major overhaul to their setup. If you haven't activated the bidder yet, now’s the time to test it. Disclaimer: Results are based on an internal analysis of apps that adopted ironSource Ads header bidding for Google Bidding between August 2024 through March 2025. Results exclude apps with pre-bidding weekly payout of less than $25, and post-bidding payout of less than $150. Outcomes may vary depending on factors such as app characteristics, audience, traffic composition, and implementation settings. Unity cannot guarantee similar results for all apps.

Mobile game company Metacore turned to LevelPlay to implement in-game ads for the first time 📱 Veera Ranta says the Unity team’s support combined with LevelPlay’s product capabilities helped them optimize their monetization strategy while preserving a great player experience 🚀 Check out the full case study: https://lnkd.in/dWc47xEf

🎒 Parents are shopping for back-to-school earlier than ever and they're doing it on mobile 📲 Is your brand ready to meet them where they're spending hours each day? Discover the when, where, and how in our newest report, Mobile Shopping Insights: Brand Marketers' Cheat Sheet for Back-to-School 2025: https://lnkd.in/gTBrxCmy

Ad Quality shows you the ads in your app, so you can understand and optimize the complete user experience ✨ Here are ways to use this powerful, free tool: 👉 Review a gallery of in-app creatives including creative-level insights like revenue 👉 Find out what’s causing churn and which ads lead users to stop playing your game 👉 Set custom alerts when a specific ad or ad type is promoted in your app 👉 Identify negative ad experiences like a faulty x-button or ads that weren’t closed correctly 👉 Easily copy ad details to report content policy violations to the network Learn more: https://lnkd.in/dsyJEM3D