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@e4mtweets

exchange4media group

@e4mtweets
Get real-time updates and insights from the Advertising, Marketing & Media world. Follow us on social media - linktr.ee/exchange4media
Mumbai
exchange4media.com
Joined March 2010
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  • @e4mtweets
    exchange4media group
    @e4mtweets
    45m
    Microdrama is moving beyond short-form entertainment to become a new space for attention, storytelling and brand opportunity in India. ShareChat & Moj's State of Microdrama in India - a report by Kantar, explores the audience behaviours powering the format, what makes these
  • @e4mtweets
    exchange4media group
    @e4mtweets
    4h
    2 days to go! ⏳ Some of the biggest names across brands, media, technology and marketing are coming together at #PitchCMO Summit 2026. One room. Multiple industries. Countless perspectives on what’s shaping the future of marketing. Register now: bit.ly/4wqQNDp 3
  • @e4mtweets
    exchange4media group
    @e4mtweets
    5h
    Messi retires: The soccer great’s ads that broke the internet. From a chessboard with Cristiano Ronaldo to AI-generated versions of himself, Messi has spent two decades turning football's biggest moments into some of advertising's most talked-about campaigns. Read the full
  • @e4mtweets
    exchange4media group
    @e4mtweets
    5h
    BARC faces up to ₹150 crore hit over six months as ratings blackout drags on. News genre alone has cost the ratings body over ₹15 crore since March; a full-genre freeze from July could wipe out several times its annual revenue. Read the full story: exchange4media.com/media-tv-news/…
    1
  • @e4mtweets
    exchange4media group
    @e4mtweets
    5h
    Kartik Sharma: A career shaped by clarity, curiosity and transformation. As he celebrated his birthday recently, e4m looks at the Omnicom Media India CEO’s journey and his role in shaping the evolving media landscape. Read the full story - exchange4media.com/advertising-ne… @Omnicom
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