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Helping B2B Sales Teams Generate Pipeline on LinkedIn by Turning Prospecting into a Trust-Based Conversation System (Not Cold Outreach) ▶ Amplify 360™, a Relational, Education-Forward Prospecting System
Greater Minneapolis-St. Paul Area
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35K followers
500+ connections
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Websites
- Company Website
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https://bumpsyndicate.com/
About
If your team is active on LinkedIn™ but still struggling to start real conversations, the issue usually isn’t effort—it’s how trust is being built (or quietly eroded) before a message is ever sent.
Most organizations are posting, connecting, and messaging more than ever, yet still seeing declining response rates and slower pipeline progression.
Over time, this creates a hidden problem: erosion of credibility.
What looks like productivity on the surface often makes it harder to have conversations with the people who matter most.
We help B2B sales teams solve that problem by treating prospecting as a system rather than an activity.
Through Amplify 360™, we design a structured, repeatable approach that helps teams:
★ Become recognizable to the right buyers
★ Build credibility before outreach ever begins
★ Create familiarity through consistent, professional presence
★ Earn conversations instead of asking for them
This shifts LinkedIn™ from a channel where messages are sent into an environment where conversations naturally emerge.
Conversations don’t start with a message.
They start with recognition, reinforced by relevance, and only then progress through thoughtful engagement.
What we do inside organizations:
★ Design LinkedIn's role inside the revenue system
★ Building visibility and credibility with the right accounts
★ Training judgment-based prospecting behaviors
★ Aligning content with real sales conversations
★ Measuring conversation quality and pipeline progression
This approach requires:
★ Consistency over intensity
★ Professional judgment over scripts
★ Patience over immediate results
★ Seamless alignment between sales and marketing
The outcome is a pipeline that develops earlier, progresses more naturally, and is built on trust rather than interruption.
If you’re rethinking how your team approaches LinkedIn™, want to see what a trust-first, conversation-driven system could look like in your environment, I’m happy to share how we approach it.
☎ 952.250.5308
✉ graham@bumpbrands.com
📅 Schedule your consultation: www.calendly.com/graham-bumpbrands/30min
Services
Articles by Graham
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Why LinkedIn Live Builds Trust Faster Than Content Alone
Why LinkedIn Live Builds Trust Faster Than Content Alone
There’s a difference between being seen and being understood. Most LinkedIn content helps with visibility.
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3 Comments -
Why Most LinkedIn Strategies Stall Before They StartApr 8, 2026
Why Most LinkedIn Strategies Stall Before They Start
There’s a pattern I see across sales teams trying to use LinkedIn more intentionally. The effort is there.
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LinkedIn Webinars Are Not an Event Strategy. They Are a Coherence Test.Feb 17, 2026
LinkedIn Webinars Are Not an Event Strategy. They Are a Coherence Test.
A few weeks ago, I came across an article titled "Mastering LinkedIn Webinars: A Business Development Expert's Guide to…
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7 Comments -
LinkedIn Isn’t Rewarding More Activity. It’s Rewarding System Coherence.Jan 28, 2026
LinkedIn Isn’t Rewarding More Activity. It’s Rewarding System Coherence.
A couple of weeks ago, I came across a post from Richard van der Blom that I immediately saved. Not because it promised…
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32 Comments -
Boosting Your Visibility With 360BrewJan 14, 2026
Boosting Your Visibility With 360Brew
If you want to drive business on LinkedIn, you can’t afford to be a well-kept secret or understate your value. Your…
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28 Comments -
Why Your Company Page Isn’t Driving Sales PipelineSep 17, 2025
Why Your Company Page Isn’t Driving Sales Pipeline
Here’s some painful news most leaders don’t want to hear: LinkedIn throttles company page content. Content creators…
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16 Comments -
Why Your LinkedIn Posts Fall Flat (And How to Fix It)Sep 3, 2025
Why Your LinkedIn Posts Fall Flat (And How to Fix It)
Let’s be honest. You’ve put in the work.
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9 Comments -
Why Social Selling Breaks (and How to Fix It)Jul 21, 2025
Why Social Selling Breaks (and How to Fix It)
Let’s start with the truth most leaders don’t want to admit. Social selling fails when it feels like extra work.
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4 Comments -
Not All Content Is Created EqualJul 7, 2025
Not All Content Is Created Equal
We all know that sales rep. The one who shares a generic company update once a month.
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Why LinkedIn Needs a Real Owner Inside Your Sales OrgJun 16, 2025
Why LinkedIn Needs a Real Owner Inside Your Sales Org
We analyzed 2,000 sales job descriptions in the tech sector. Guess how many listed “prospecting via LinkedIn” or “Sales…
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10 Comments
Activity
35K followers
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Graham Riley shared thisA big thank you to Digital Reference for the very kind mention. Appreciate it!Graham Riley shared this🌟 𝗠𝗶𝗻𝗻𝗲𝗮𝗽𝗼𝗹𝗶𝘀 is home to a thriving community of innovative marketing consultants who help businesses strengthen their brands, refine their messaging, and drive meaningful growth. From strategic communications to digital engagement, these professionals play a vital role in helping organizations stand out in competitive markets. At 𝗗𝗶𝗴𝗶𝘁𝗮𝗹 𝗥𝗲𝗳𝗲𝗿𝗲𝗻𝗰𝗲, we're committed to promoting transparency and authenticity by highlighting experienced professionals making a real impact in their industries. 🔴 𝗠𝗲𝗲𝘁 Graham Riley, 𝗙𝗼𝘂𝗻𝗱𝗲𝗿 𝗮𝗻𝗱 𝗠𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 𝗖𝗼𝗻𝘀𝘂𝗹𝘁𝗮𝗻𝘁 𝗮𝘁 𝗕𝘂𝗺𝗽 𝗦𝘆𝗻𝗱𝗶𝗰𝗮𝘁𝗲 Graham Riley helps organizations strengthen their messaging, brand positioning, and digital presence through strategic communications, social selling, and content marketing. With a thoughtful, audience-first approach, he partners with businesses to create authentic brand narratives that build trust, foster engagement, and support long-term growth. ✨ 𝗞𝗲𝘆 𝗛𝗶𝗴𝗵𝗹𝗶𝗴𝗵𝘁𝘀: ⭐ 𝗖𝗼𝗺𝗺𝘂𝗻𝗶𝗰𝗮𝘁𝗶𝗼𝗻𝘀 & 𝗕𝗿𝗮𝗻𝗱 𝗦𝘁𝗿𝗮𝘁𝗲𝗴𝘆 – Develops clear messaging frameworks and positioning strategies that help businesses communicate with confidence. 💫 𝗦𝗼𝗰𝗶𝗮𝗹 𝗦𝗲𝗹𝗹𝗶𝗻𝗴 & 𝗧𝗵𝗼𝘂𝗴𝗵𝘁 𝗟𝗲𝗮𝗱𝗲𝗿𝘀𝗵𝗶𝗽 – Helps organizations amplify their digital presence through authentic storytelling and executive messaging. 🌟 𝗖𝗼𝗻𝘁𝗲𝗻𝘁 𝗠𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 𝗘𝘅𝗽𝗲𝗿𝘁𝗶𝘀𝗲 – Creates audience-focused content strategies that strengthen credibility and build lasting connections. 🏆 𝗜𝗻𝗱𝘂𝘀𝘁𝗿𝘆 𝗥𝗲𝗰𝗼𝗴𝗻𝗶𝘁𝗶𝗼𝗻 – Recognized as one of the 𝗧𝗼𝗽 𝟯𝟬 𝗠𝗲𝗻 𝘁𝗼 𝗙𝗼𝗹𝗹𝗼𝘄 𝗳𝗼𝗿 𝗦𝗼𝗰𝗶𝗮𝗹 𝗦𝗲𝗹𝗹𝗶𝗻𝗴 in 2025 for his impact on modern marketing and communications. Learn more about 𝗚𝗿𝗮𝗵𝗮𝗺 𝗥𝗶𝗹𝗲𝘆 and other 𝗺𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 𝗰𝗼𝗻𝘀𝘂𝗹𝘁𝗮𝗻𝘁𝘀 𝗶𝗻 𝗠𝗶𝗻𝗻𝗲𝗮𝗽𝗼𝗹𝗶𝘀 here: https://lnkd.in/dPGtgvxE
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Graham Riley shared thisI'm not a soccer fan but I've caught myself watching enough to see some amazing moments during the world cup, with incredible skills on the field and goodwill amongst the fans. However, the blatant corruption on display by #FIFA needs to be addressed. Without the oversight of fair and unbiased governing body and on field official's, they'll always be a cloud over the sport. They'll also be no need for the ref of the Egypt vs Argentina game to delete of his social accounts.
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Graham Riley shared thisLooking forward to heading to Maui for a couple of weeks with the lovely Katherine. Breaks from work are important. Make sure you use yours!
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Graham Riley shared thisRe-sharing for reach.Graham Riley shared thisLooking for some bright interns to help shape the future at PerformLine! Come check it out.... https://lnkd.in/gHZdSAq9
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Graham Riley shared thisWe are having a bring your puppy to work day today. Suki joined us at the Bump Syndicate studio today before she leaves for 4 months at a boarding school in Louisiana .
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Graham Riley shared thisWebinars are built to “convert” on the spot, capture emails, push demos, force handoffs. That creates friction. Buyers stay guarded, engagement stays polite, and follow-up turns into chasing. You might get leads, but you don’t get remembered, so pipeline doesn’t compound. Design webinars for recognition first. Webinars don’t close deals. They earn the right to have the deal conversation. 👉 Swipe right to see the recognition-first webinar structure (opening, flow, Q&A, and low-friction CTA) that turns attendees into future conversations.
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Graham Riley shared thisGreat opportunities. Sharing for reach!Graham Riley shared thisACI Worldwide is #hiring! Positions are remote unless otherwise specified Global Compensation Director, Atlanta Director of Operations & Product Governance Sr Pricing Manager Customer Success Manager, Merchant Sales Executive, Tier 2&3 Banking Solutions Business Development Representatives Sales Executive, Bill Payment Solutions Details available at careers.aciworldwide.com - referrals welcome! DM me with any questions. David Williams Chuck Layman Darcy Locke Rachel H. Scotty Perkins David P. Dewberry Jason Hills Katie Hardin Brittany A. McDonald (she/her)
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Graham Riley shared thisOutreach is cold because buyers don’t recognize you. You’re a random name in their inbox. When you’re unfamiliar, replying feels risky. So you get ignored, you follow up more, and every conversation starts with friction instead of trust. Build familiarity before you message—through consistent, relevant commenting. Here’s what happens over time: Your name becomes recognizable in the exact threads they care about Your thinking becomes predictable (they know your lane + POV) You feel safer because you’re helpful in public, not pitchy in private You get mentally “filed” as someone worth listening to So when you finally reach out, it doesn’t land as “cold outreach.” It lands as: “Oh yeah—I’ve seen you around.” That’s the moment conversations open naturally: less resistance, more replies, and faster movement to a real call.
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Graham Riley shared thisTeams think credibility comes from slides, speakers, and production. But buyers judge credibility by operations. If the session feels chaotic, they assume working with you will feel chaotic too. Trust drops, attention drifts, and the follow-up goes nowhere. Run the live like a real business process. Buyers are learning. Bottom line: buyers aren’t just consuming content. They’re watching how you operate. 👉 Swipe right to see a simple live-session run-of-show that signals credibility in the first 5 minutes.
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Graham Riley liked thisGraham Riley liked thisA buyer saying yes doesn’t mean you have a deal. I’ve had buyers agree with everything I said and still do nothing. The reason took me too long to figure out. It’s because your buyer still has to convince others about the decision when you’re not there. To their boss. To finance. To operations. They’re probably not going to repeat your 30-minute demo to everyone else. They’re answering: Why do we need this? Why now? What happens if we do nothing? Why this solution? That changed how I approach discovery calls. I’m not just trying to uncover the problem. Now, I focus on building a strong business case so my champion can explain and defend it to their team. Because getting one person bought in isn’t enough. The real test is whether your champion can make the case without you there. What do you do to help your champion make the case internally? #SaaSSales #B2BSales #ValueSelling
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Graham Riley liked thisGraham Riley liked thisMy Summer Internship: Building a better Social Connection Platform - Bump Brands This summer, I had the opportunity to work with the team at Bump Connect, a social platform rethinking what social media should be: technology that strengthens real-world relationships rather than replacing them. Different by design. As a Business major and Entrepreneurship minor at Auburn University Harbert College of Business, I was excited to help launch and grow Bump's national College Ambassador Program. We received 250+ applications and selected 50 ambassadors representing 45+ universities, 30+ states, and 3 countries. What made this experience so unique wasn't just startup life. It was seeing a company genuinely build for people. From giving users control over their own algorithms, to integrating "Speed Bumps" into the feeds that encourage users to put their phones down and call a friend, to integrating real-life events into the platform (Tix/Challenges), Bump has prioritized authentic human connection from day one. Working directly with CEO Austin Riess and the leadership team showed me that great companies aren't built on attention or manipulation for profit. They're built by focusing on real people connections, augmenting the social experience, not replacing it… I'm grateful for the experience and excited to continue with Bump this fall. More interns. More work to do – to rebuild social from the ground up. Interested? Apply for our fall program here: https://lnkd.in/g523iAhs #BumpConnect #SocialOnYourTerms #Entrepreneurship #SummerInternship #Community #RealPeopleConnection Austin Riess | Seth Keller | Aubrey Bidinger | Bump Syndicate www.bumpconnect.com.
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Graham Riley liked thisGraham Riley liked thisHad a great time at the Chicago Dogs Baseball field for our leadership offsite followed by an event that we hosted for clients, partners and friends of TXI. I'm not a massive baseball guy, but love sports in general. So kind of ironic that I attended three baseball games in a two week span -- a Red Sox vs Yankees game at Fenway (singing Sweet Caroline + "dog and a beer" = bucket list ✅), followed by this Dogs game, then a White Sox game on Friday night. Play ball! ⚾
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Graham Riley liked thisGraham Riley liked thisCoca-Cola could arguably be one of the most iconic and distinctive brands on the planet. An icon the world recognizes, the fans love, and as creatives, we revere. I will never forget holding up the 2008 global identity work from Coca-Cola and thinking WOW, this is the power of branding and design. Fast forward nearly 20 years and here we are, standing on the shoulders of giants, sharing our labor of love with the world.❤️ Our brief was simple—make Coca-Cola more iconic than ever before. Unify the brand to deliver an uncompromised Coca-Cola experience. No matter which Coca-Cola someone chooses, it should look and feel like Coca-Cola. Always. Legacy brands carry with them great heritage, boundless opportunity, and if you’re honest, a kernel of trepidation. How do you revitalize and strengthen a brand that means so much to so many? How do you build equity and recognition for a brand the whole world knows so well? How do you design for the future whilst honoring the past? You simplify to amplify. You focus on the unique dimensions, edges and equity that only you have, and then you celebrate those with confidence, dynamism, abundance, rigor, and joy. That’s how you make a Coca-Cola that's more distinct, more consistent, more delicious, more red, and more Coca-Cola than ever before. To our friend and partner Rapha Abreu, thank you for this once in a lifetime opportunity. You gave us the keys to a precious icon, and with it your trust. We don’t take that lightly. You said it best: “Coca-Cola didn’t need a redesign. It called for a celebration. Unmistakable. Undeniable. Refreshing.” Sue Murphy and Frederic Kahn your collaboration, belief and partnership was on point. Thank you for everything. 🙏🏼 Team JKR you are heroes. I never tire of the magic you make happen—the confidence and clarity you pour back into brands. Well done, very well done 🙌🏻❤️ Shout out to our partners and collaborators The SUPERULTRARARE® and Brody Associates Martin Wonnacott Guy Aroch forpeople Monks
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Graham Riley liked thisGraham Riley liked thisThe Classic at ASAE: The Center for Association Leadership never disappoints! It was great to see you: Lynda Patterson, FASAE, CAE Derek Rector Cecilia Sepp, CAE, ACNP, LPEC Kevin Ordonez, AAiP Sherry Whitaker Budziak 🤍 Sorry, Jen & Emily I didn’t get a picture with you! 😭 Jen Brydges, CAE Emily Bardach, CAE, CNAP
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Graham Riley liked thisGraham Riley liked thisAttribution tells you where the sale came from. But it doesn't tell you if the sale would have happened anyway. Someone clicks your ad, buys your product, and the platform takes full credit. But would they have bought without seeing it? If they were already searching for your brand and already convinced, that ad didn't generate a sale, so you paid for revenue you were getting anyway. Attribution and incrementality have to work together.
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Graham Riley liked thisGraham Riley liked thisEvery builder has a gut feeling about which jobs will run late. We followed 979 of them from first slab to punch list to see what that instinct is actually picking up on. The opening stretch decides the finish. By the midpoint, the gap is already decisive. Jobs that launch strong are 80% done. The ones that stall sit at 13%, with every remaining trade stacked into the back half of the calendar. That back-loaded pattern is the shortest path to a blown completion date. 344 days if you front-load. 422 if you don't. Retail turns in 170 days. Mixed-use runs almost four times that. Ten asset classes, same clock: how you start sets when you finish. Read more here: https://lnkd.in/ga7643YA #ConstructionTech #ConstructionIntelligence #CRE #ConTech
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Graham Riley liked thisGraham Riley liked thisEvery additional watt consumed inside a data center increases cooling requirements. That's why #OpticalInterconnects are becoming essential for scaling AI infrastructure while improving energy efficiency. Discover how our DFB #LaserArrays are powering the #AIInfrastructure of tomorrow! https://lnkd.in/gH_FG-XS
Experience
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Head of Growth & Sales Enablement
Bump Syndicate
- Present 3 years 1 month
Greater Minneapolis-St. Paul Area
Designing and implementing Amplify 360™ inside B2B organizations. Helping CROs and sales leaders replace transactional outreach with structured, reputation-protective systems that generate pipeline through trust, visibility, and familiarity.
The focus is not “doing more on LinkedIn™,” but reducing friction in how deals start.
That work typically includes:
★ Designing LinkedIn’s role in the revenue motion
Clarifying how LinkedIn™ supports visibility, credibility, and…Designing and implementing Amplify 360™ inside B2B organizations. Helping CROs and sales leaders replace transactional outreach with structured, reputation-protective systems that generate pipeline through trust, visibility, and familiarity.
The focus is not “doing more on LinkedIn™,” but reducing friction in how deals start.
That work typically includes:
★ Designing LinkedIn’s role in the revenue motion
Clarifying how LinkedIn™ supports visibility, credibility, and early-stage trust—so prospecting reinforces, rather than undermines, your sales process.
★ Training sellers and leaders on judgment-based prospecting
Teaching teams how to show up professionally, build familiarity, and earn conversations without relying on volume, automation, or pitch-first outreach.
★ Creating steady exposure to the right accounts
Helping sellers become recognizable to decision-makers through consistent presence and relevant engagement, not campaign-driven noise.
★ Aligning content to sales conversations
Ensuring what sellers share supports credibility and opens doors, instead of competing with outbound efforts or creating mixed signals.
★ Using LinkedIn™ data to improve meeting quality, not vanity metrics
Interpreting activity through the lens of pipeline health, response rates, and conversation progression—so leaders can coach behavior, not just count activity. -
Bump Brands | Investor & Marketing Advisor
Bump
- Present 4 years 2 months
Greater Minneapolis-St. Paul Area
If your revenue goals depend on outbound, here’s a shortcut most teams miss: the easiest doors often open when an executive, departmental SMEs, and business development teams show up as the face of the brand—clear point of view, steady presence, and a profile built to invite authentic conversations. Not vanity. Not noise. Actual interest that turns into meetings.
Bump Syndicate sits inside your business—writers, creatives, and go-to-market operators who act like extra seats at your…If your revenue goals depend on outbound, here’s a shortcut most teams miss: the easiest doors often open when an executive, departmental SMEs, and business development teams show up as the face of the brand—clear point of view, steady presence, and a profile built to invite authentic conversations. Not vanity. Not noise. Actual interest that turns into meetings.
Bump Syndicate sits inside your business—writers, creatives, and go-to-market operators who act like extra seats at your table. Our job is simple: earn attention, build authority, and turn it into a robust sales pipeline. We treat your logo like ours.
On LinkedIn, there’s reach at scale with over 1 billion users and 150 million people in the US scrolling daily, making it the #1 B2B lead generation platform. The channel is already working; however, most organizations aren’t set up to capitalize on the interest they create.
We utilize our Amplify Blueprint 360 program to establish the plan and execute:
▶️ Discovery
▶️ Profile Customization & Optimization
▶️ Follower & Connection Growth
▶️ Posting Rhythm
▶️ Webinars
▶️ Ads when it makes sense
▶️ Seamless messaging and email sequences
You approve all content and messaging before they are shared.
We manage the account M-F, and meet monthly, so there are no surprises - just steady progress.
Think of your Profile & Company Page as a conference booth with the lights on. Five sharp posts a week showcase your expertise, with your top-performing posts being shared from the Company Page for additional reach.
We identify the right groups, companies, and individuals; then we create a small library of messages that sound like you—polite, professional, and easy to respond to.
Our proprietary technology—Kollabsy—helps qualified B2B thought leaders partner with brands in the same way consumer influencers do: through paid presence and measurable impact. -
MAVERRIK®
11 years 4 months
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Head of North America Operations
MAVERRIK®
- 2 years 3 months
Greater Minneapolis-St. Paul Area
☆ Spearheaded LinkedIn™ training and consulting services across North America.
☆ Successfully helped clients generate over $15 million in new business through tailored LinkedIn strategies.
I'm on a mission to help one million people be successfully leverage LinkedIn™ to grow their business and empower their careers.
I’ve developed digital selling strategies and training that will help leaders and their teams gain total clarity so that they can strategically and relationally…☆ Spearheaded LinkedIn™ training and consulting services across North America.
☆ Successfully helped clients generate over $15 million in new business through tailored LinkedIn strategies.
I'm on a mission to help one million people be successfully leverage LinkedIn™ to grow their business and empower their careers.
I’ve developed digital selling strategies and training that will help leaders and their teams gain total clarity so that they can strategically and relationally grow their businesses with digital and social selling best practices. -
LinkedIn Consultant & Trainer (Social Business Strategies)
MAVERRIK® - Social Selling Training
- 9 years 2 months
Greater Minneapolis-St. Paul Area
☆ Pioneered the integration of personal branding, LinkedIn™, and content marketing as a managed service.
☆ Enabled clients to achieve a significant increase in meaningful conversations with key decision-makers.
I was a pioneer in the blending of Personal Branding, LinkedIn™, Sales Navigator, Content Marketing, and Lead Generation Campaigns as a managed service; empowering executives and sales teams to become thought leaders and influencers in their category - resulting in more…☆ Pioneered the integration of personal branding, LinkedIn™, and content marketing as a managed service.
☆ Enabled clients to achieve a significant increase in meaningful conversations with key decision-makers.
I was a pioneer in the blending of Personal Branding, LinkedIn™, Sales Navigator, Content Marketing, and Lead Generation Campaigns as a managed service; empowering executives and sales teams to become thought leaders and influencers in their category - resulting in more meaningful conversations with potential clients and key decision-makers.
☆ Lead Generation and Client Engagement: Prospect for new clients, build relationships with key contacts, write project proposals, and secure sales at or above target
☆ Developed creative lead generation programs and channel marketing strategies, supported by innovative presentations, webinars, live events, and trade shows
☆ Operational leadership: Financial management, billing, infrastructure, team development, standard operating procedures
☆ Team Leadership: Drive teams to create marketing and communications plans and standards for organizations that are aligned with brand messaging and optimized for the greatest reach and engagement.
☆ Manage online presence for educational, nonprofit, and corporate organizations, including social media and e-newsletters.
☆ Serving as a key driver and influencer of new digital ideas, programs, and offerings to establish subject matter expertise and credibility building an audience from 9,000 to over 2,000,000+
☆ Devise and implement campaign testing, targeting, and segmentation to maximize lead acquisition and conversion
☆ Define and lead the execution of a detailed demand generation plan to meet and then exceed lead and conversion targets, overseeing website upgrade into a lead generation platform, and activating all social media segments towards a stronger customer funnel
☆ Leveraged metrics to make improvements in digital marketing programs and monitoring their success over time
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Regional Director
Iron Mountain
- 8 years 6 months
MN, WI, IA, KS, NE & MO
Led the Sales, Account Management, Customer Service and Document Management Solutions (DMS) customer-facing teams with 14 direct reports in the Midwest region (MN, IA, NE, KS, WI & MO) with full revenue responsibility. Responsible for managing high-level contract negotiations, issue-resolution and providing large account executive sponsorship. Manage the marketing and sales teams to position the company’s products and services throughout the region.
Key Responsibilities:
☆ Grew…Led the Sales, Account Management, Customer Service and Document Management Solutions (DMS) customer-facing teams with 14 direct reports in the Midwest region (MN, IA, NE, KS, WI & MO) with full revenue responsibility. Responsible for managing high-level contract negotiations, issue-resolution and providing large account executive sponsorship. Manage the marketing and sales teams to position the company’s products and services throughout the region.
Key Responsibilities:
☆ Grew region's revenues from $72,600,000 to $114,000,000
☆ Provided vision, process and leadership during start-up effort for Document Management Solutions services delivering $1,804,000 on a budget of $1,515,000 in the first year and then $2,815,000 on a budget of $2,698,000 in the second
☆ Introduced the inside sales function and nurtured campaign business development approaches to identify and drive demand, partnering each with specific members of the outside sales team as a go-to-market partnership
☆ Created Sales & Marketing Performance Metrics and Financial Analysis around KPI’s
☆ Introduced the inside sales function and nurtured campaign business development approaches to identify and drive demand, partnering each with specific members of the outside sales team as a go-to-market partnership
☆ Shifted sales strategy from demand identification to demand generation, targeting the C-suite
☆ Marketing and presenting at national and international industry events, tradeshows and conferences
☆ Support client compliance teams with annual audits and litigation support, primarily in the finance and healthcare verticals
☆ Promoted environment of servant leadership and sustainable leadership development of human assets
Specialties: Business & Marketing Strategy, Executive Leadership, Marketing, Social Media, Customer Experience, Customer Retention, New Customer Acquisition -
Area Vice President/Managing Director
Aquent
- 1 year
Minneapolis, Omaha, Denver, Seattle & Phoenix
Led the sales, consulting and operational teams for all offices in a 4 state area (MN, AZ, CO & WA) with direct responsibility for P&L revenues of $10 million and a staff of over 120.
Key Responsibilities:
☆ Improved Gross Profit by 9% and Income contribution (Net Profit) by $32,000 per quarter and received the “Operation Phoenix Award”
☆ Improved the to lead-to-revenue processes, customer database and Marketing Automation/CRM systems
☆ Turned around non-profitable offices…Led the sales, consulting and operational teams for all offices in a 4 state area (MN, AZ, CO & WA) with direct responsibility for P&L revenues of $10 million and a staff of over 120.
Key Responsibilities:
☆ Improved Gross Profit by 9% and Income contribution (Net Profit) by $32,000 per quarter and received the “Operation Phoenix Award”
☆ Improved the to lead-to-revenue processes, customer database and Marketing Automation/CRM systems
☆ Turned around non-profitable offices within 3 month period. Accomplished this turnaround through:
• SWOT Analysis
• Strategic Planning, Goal Setting, and Execution/Measurement of Tactics
• Retooled & upgraded talent, while bringing along as many “legacy” staff as possible
• Reorganized & right-sized the organization
• Developed an Operating Plan, Budget, Cash Flow, Profit & Loss Statements
• Created Performance Metrics and Financial Analysis around KPI’s
• Broke down organizational silo's while improving communication & synergies
• Proactive involvement in community & participation in industry events, tradeshows & conferences
• Cultural shift to one of execution with accountability while maintaining integrity of core values
• Promoted environment of servant leadership and development of people
☆ Called on C-suite customers and prospects to position company's value proposition and key differentiators. Key areas of focus local, state and federal agencies as well as Fortune 500 companies
Specialties: Executive Leadership, Business & Marketing Strategy, Customer Experience, P&L Management, Organizational & Strategic Leadership, Contract Negotiations, Issue Management, Collections Management, Demand Generation, Conference Speaking, Customer Retention, National Sales & Account Management, Sales Management, Budget Management, Consultative Selling, Turnaround Situations, Branch & Sales Management, Personnel Training & Development, Customer Satisfaction & Service -
Managing Director
Compuware
- 7 years
Minnesota, Iowa & Wisconsin
Led the sales, consulting and operational teams for all offices in a 3 state region (MN, IA & WI) with direct responsibility for P&L revenues of $29m+ and a staff of over 420 with 11 direct reports.
Key Responsibilities:
☆ Established region-wide marketing, training and consulting for Specialty Account Managers leading to an almost 400% increase in IT professional and consulting services sales from 60 consultants to 256 at a time when all other major competitors were reporting…Led the sales, consulting and operational teams for all offices in a 3 state region (MN, IA & WI) with direct responsibility for P&L revenues of $29m+ and a staff of over 420 with 11 direct reports.
Key Responsibilities:
☆ Established region-wide marketing, training and consulting for Specialty Account Managers leading to an almost 400% increase in IT professional and consulting services sales from 60 consultants to 256 at a time when all other major competitors were reporting annual results of little or no growth
☆ Increased consultant utilization (assignment duration) from 3 to 11 months and average billable rates from $60 to $90 per hour in a two year period
☆ Recovered over $1.3m in bad debt in a 9 month period and managed all account receivables to less than 60 days
☆ Created Sales and Marketing Performance Metrics and Financial Analysis around KPI’s
☆ Developed marketing strategies for proactive involvement & participation in industry events, tradeshows and conferences (national & international)
☆ Promoted environment of servant leadership and development of people
☆ Called on key customers and prospects, interfacing with all management levels to determine business requirements, positioned service solutions and obtain account’s business. Key areas of focus local, state and federal agencies as well as Fortune 500 companies.
Specialties: Executive Leadership, P&L Management, Organizational & Strategic Leadership, Contract Negotiations, Issues Management, Revenue & Collections Management, Generating Revenue, Conference Speaking, Customer Retention, Price Optimization, Territory Planning, National Sales & Account Management, Branch & Sales Management, Sales Presentations, Sales, Customer Satisfaction & Service, Budget Management & Oversight, Consultative Selling, Personnel Training & Development, Business & Marketing Strategy Development, Turnaround Situations & Management
Education
Honors & Awards
-
IBM UK, Student Research Award Winner
IBM UK
-
Master Certified Network Engineer (Master CNE)
Novell
Languages
-
English
Native or bilingual proficiency
Recommendations received
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