Ira Kirschenbaum MD

The road to healthcare reform is paved with unintended consequences. What's not to like about price transparency? Patients shop for care, marketplaces arise, and providers compete on cost and quality. But that's not what happened. In reality, hospitals decided to just pay the penalties or publish indecipherable charge masters. Payers realized they could use the information as a negotiation tactic, pitting one group against another. If you're a small to mid-sized practice in a highly consolidated market, good luck competing. Futhermore, patients don't shop for care the way many (often outsiders) assume. Many still rely on brand, word of mouth, or doctor recommendations. Driven by churn and financial quarter-based incentives, buyers overindex on price. Quality and patient experience, equally important parts of the value equation, are secondary concerns. What seller wants to participate in a race-to-the-bottom marketplace where price transparency works against you? Like many things healthcare, the issue and its solutions are complex. Price transparency alone isn't enough when almost everything else is a black box and a willingness to play by the rules is used against you. Ahilan Sivaganesan, MD Sidney Haitoff Mark Cuban https://lnkd.in/enkNgPCK

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Transform Chronic Care Into a Scalable Revenue Stream With MemberCare AI Chronic care does not pause between visits. MemberCare’s AI-powered RPM/CCM platform lets practices remotely monitor, manage, and engage patients in one cloud platform that is live today. Billable Care, Real Revenue Earn $100 to $200+ per patient per month through Medicare CPT codes for RPM, CCM, and PCM without adding staff. Fully Managed Solution We handle devices, cellular connectivity, patient onboarding, multilingual support, and live technical help. Clinical Oversight in Real Time Get actionable alerts and AI summaries for blood pressure, weight, glucose, and medication adherence before issues escalate to the ER. Patient and Caregiver Engagement Video visits, digital forms, and AI translation keep patients and families aligned. Built for Every Specialty Used by Primary Care, Endocrinology, Nephrology, and Cardiology practices across the U.S. MemberCare helps practices grow recurring revenue while improving outcomes for complex, high-risk patients with no upfront cost and minimal operational lift. Message me to see how your practice can launch RPM/CCM in under two weeks. #HealthcareAI #RPM #CCM #ChronicCareManagement #HealthTech #ValueBasedCare #DigitalHealth #PatientEngagement #PopulationHealth #AIinHealthcare

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