Spirits-Based RTDs Go Electrolyte
Led by Super Lyte, vodka-based sports drinks are the newest beverage alcohol craze
Consumers Embrace Alternative Wine Packaging
Premium wines are gaining steam at retail through growing availability of wines in convenient package sizes from single serve bottles to 3-liter Tetra Paks
Spicy Beers Fire Up Consumer Interest
Led by jalapeño, these beers have tapped into a whole cohort of spice lovers
Retailers Ramp Up Patriotic Displays
Eye-catching packaging and colorful retail presentations are encouraging customers to raise a toast in celebration of the United States' 250th birthday.
Vinho Verde Sales Rising
Naturally aligned with trends for light, effervescent, low-alcohol wines, Vinho Verde adds a bounce to its step
Great Memorial Day Expectations
Rosé and crisp white wines, RTDs, Tequilas, and THC drinks lead the way toward the summer of ’26
RTDs In The Wine Space
Wine-based RTDs spark interest among consumers, and big potential growth
Tequila Regains Retail Traction
Fueled by a growing interest in single barrels, additive free, and RTDs, Tequila continues rising at retail.
Spirits-Based RTDs Expand Horizons
Driven recently by lemonade and tea offerings, spirits-based RTDs continue rapid, mouthwatering growth
Red Hot
The 2025 spirits and wine Hot Brands list spans 45 labels, led by Tequilas, RTDs, and imported wines