CONSUMER SPENDING CINEMA
Film business sees little relief; Some spot an upside
The reduction of GST on film tickets priced up to ₹100 to 5% offers limited relief to audiences and the exhibition industry, struggling with low footfall and competition. While the Multiplex Association of India had requested a 5% tax slab for tickets up to ₹300, the new GST regime doesn't address this.
Online Gaming Bill: Companies turn to law; Panic grips gamers
Happy Thursday! Gaming companies are prepping legal challenges to the new Online Gaming Bill. This and more in today’s ETtech Morning Dispatch.
Challenges behind us, momentum is back: PVR Inox MD Ajay Bijli
PVR Inox reports a strong recovery in India's film exhibition sector, fueled by increased footfall, rising ticket prices, and a promising content pipeline. With the Hollywood strike resolved and big-budget films drawing crowds, the company anticipates improved footfall compared to last year. The upcoming content slate for 2025-26 includes highly anticipated titles like War 2 and Avatar: Fire and Ash.
Low ownership and strong commentary fuel LIC's momentum: Anshul Saigal
Anshul Saigal discusses the market's current narrow focus on companies with certain earnings growth and limited downside. He notes the insurance sector's recent momentum due to strong results and low ownership, highlighting LIC's price appreciation.
These credit card deals can help you make most of Amazon Prime Day sales from July 12 to July 14: check details
Amazon India's Prime Day 2025, from July 12-14, features deals for Prime members across categories. Amazon Pay introduces rewards gold, offering cashback on eligible transactions. Customers can save with ICICI and SBI cards. Prime Day includes discounts on smartphones, electronics, home appliances, fashion, and more, along with savings via Amazon Pay.
AMC stock jumps over 7% as Wedbush upgrades rating, lifts price target to $4 amid box office recovery and debt relief
AMC stock is rising again, thanks to a fresh upgrade from Wedbush Securities and a boost in box office performance. On July 11, AMC shares jumped over 7% after analyst Alicia Reese raised the price target to $4, pointing to a 33% upside. The upgrade came as AMC cleared all 2026 debt, reducing financial risk, while stronger movie releases like Superman help bring crowds back to theaters. With better promotions and premium screens, AMC is regaining investor confidence. This story explores what’s really driving the AMC stock surge and why this time, it might be different.
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Neena Gupta's first love was a Delhi IITian, they rushed into marriage for a Kashmir trip but love story did not last long
Neena Gupta revisits her early life. She shares details of her marriage to Amlan Kumar Ghose. The marriage happened after a secret romance during college. Her mother allowed the marriage for a trip. The couple separated due to differing expectations. Neena also talks about her relationships. She mentions her daughter Masaba's father, Vivian Richards.
Real challenge facing the multiplexes today isn’t pricing, but consumers' time: PVR Inox's Sanjeev Bijli
PVR Inox focuses on capturing consumer time amid growing entertainment options. Sanjeev Bijli highlights regional expansion and experience-led engagement. The company plans to open 100 new screens in FY26, with 40% in South India. Investment of Rs 300 crore is planned for new properties and upgrades. PVR Inox emphasizes quality experience and marketing efforts to drive footfalls.
Arclight falls on a new cinema model as PVR INOX spreads wings beyond India's metros
PVR INOX is strategically investing in a franchise-owned company-operated (FOCO) model to expand its reach beyond metropolitan areas, focusing on Tier II and Tier III cities. This initiative aims to enhance affordable luxury cinema experiences and foster cinema infrastructure development across India.
Mukta A2 Cinemas launches festive offer with ₹99 cap on F&B
Mukta A2 Cinemas has capped all food and beverage prices at ₹99 for the festive season to make cinema outings more affordable. COO Satwik Lele aims to enhance the overall experience for cinemagoers. This move comes amid industry discussions on high pricing, with average expenditure statistics provided by the Multiplex Association of India.
Multiplex Association defends dynamic ticket pricing, average price in 2023 at Rs 130
The Multiplex Association of India (MAI) defended dynamic cinema pricing, which varies based on several factors, in response to filmmaker Karan Johar's remarks on high costs. MAI stated that the average ticket price is Rs 130 and highlighted discounts and promotions that make cinema outings more affordable for families.
'PVR Inox derisking by making costs variable'
PVR Inox is implementing strategic changes in its multiplex business to mitigate risks and ensure profitability, focusing on revenue sharing, cost optimisation, and debt reduction. The chain plans to shut down non-performing screens, expand food courts, and introduce diverse content to attract more audiences. The company aims to open new screens while navigating challenges such as competition from OTT platforms and economic fluctuations.
JioCinema ropes in 18 sponsors for IPL 2024
JioCinema has roped in Dream11 as a co-presenting sponsor, while Tata Motors, PayZapp by HDFC Bank, SBI, Cred, AMFI, Upstox, Charged by Thums Up, Britannia, Pepsi, Parle products, Google Pixel, Haier, Jindal Steel, Vodafone, Dalmia Cements, Kamla Pasand and Rapido have joined hands as associate sponsors. The streaming platform said that this season has seen advertiser interest from both conventional digitally-inclined categories like automobiles, mobile handsets, banking, online broking & trading, credit card payment, and construction, as well as traditional mediums like FMCG.
View: How India can sustain growth projected this festive season
Most consumers in the middle/lower-income groups have pent-up demand. They know that much lower prices will become available through discounts during the festive season.
As Covid hits cinema biz, Inox Leisure ties up with food delivery platforms to deliver food and beverages
"We are aggressively growing our food and beverages (F&B) segment and are extremely optimistic about our new F&B road map with the introduction of some new processes and exciting innovations, including making our food available on online food ordering platforms, Swiggy, Zomato, Dineout & Thrive and a few more. With a comprehensive road map, we look to cater to newer consumer segments, besides strengthening the F&B revenue streams," Alok Tandon, CEO - INOX Leisure Ltd said.
Indian print ad spends to rise 23% this year, digital media to see 28% surge: Report
Indian advertising spends recorded a 21.5 per cent drop in terms of value in 2020 due to the pandemic, but total ad expenditure (adex) is expected to register a 23.2 per cent rise in 2021 to Rs 80,123 crore, indicating a strong recovery.
Advertisers return to multiplexes on ‘Wonder Woman’ hopes
“Wonder Woman is going to be a big starter for us after ‘Tenet’. The kind of response we are getting on footfalls, advance bookings and from the advertisers, is very heartening,” Gautam Dutta, group CEO at PVR, told ET.
Cinemas will have to offer 10 times better content than OTT: MX Player's Chief Content Officer
"I don't think that the cinemas will not exist or OTT will take on, I just think that the kind of content available in the mediums will probably undergo a kind of a shift. The cinema will now have to really really justify the Rs 250-Rs 300 being asked for...", said Talwar at India Mobile Congress on Thursday.
Cinemas and fast fashion: Reforms change Saudi shopping habits
SAUDI-RETAIL/ (ANALYSIS, PIX)ANALYSIS-Cinemas and fast fashion: Reforms change Saudi shopping habits
Cineworld agrees to buy Regal in $3.6 billion theatre deal
Bigger movies still draw larger audiences and those who watch Netflix and Amazon at home are still likely to go to the theaters, he said.
The most captive audience for brands may be at cinemas
According to the report, almost 57 per cent of the total population are cinema-goers who watch movies in theatre at least once in six months.
Bahubali content to be available on PVR's VR Lounges
PVR is working with the team of the blockbuster movie to bring their content to the newly launched virtual reality (VR) lounge in Noida, which is the first of its kind in India.
Demonetisation only affected the movie business initially, says PVR's Ajay Bijli
PVR’s Ajay and Sanjeev Bijli on how they stand out from the rest and what goes into building a world-class cinema experience.
#Demonetisation: The show goes on, thanks to discounts, freebies by PVR & Inox
India swears by its food and films. Theatre owners are trying to woo the audience with discounts and deals.
PVR, Inox tweak food offering at multiplexes to be one-stop-shop for movie goers
Nilimi Dasgupta, 37, a housewife living in Delhi, rushes to the closest multiplex whenever a movie starring one of the Khans is released.
Luxury players using cinema halls, TV, newpapers to target buyers
The luxury market in India is still minuscule and so is ad spend by luxury brands. Estimates suggest that luxury brands contribute 0.5% to media spending.
Startup ventures are betting big on India's small-town boom
Ventures like Promart & Miraaya are now finding out small-town India is ready to spend as much as metro-consumers, if not more.
Multiplex chains focussing on food to increase profits
From fusion food to kebabs, multiplex chains are going beyond serving popcorn and cola to movie buffs, and in process fatten their own profits.
Innovation makes customer hungry: Dutta
Multiplex major PVR is not just content being an exhibitor. It aims to be a complete entertainment service provider (ESP). And if that means getting into movie production, hospitality and entertainment zones, so be it.
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