
Booking Holdings Inc. (BKNG)
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Learn more- Previous Close
205.63 - Open
203.46 - Bid 200.23 x 500
- Ask 207.00 x 200
- Day's Range
198.85 - 203.94 - 52 Week Range
150.14 - 226.10 - Volume
5,053,317 - Avg. Volume
6,744,792 - Market Cap (intraday)
149.592B - Beta (5Y Monthly) 1.07
- PE Ratio (TTM)
22.83 - EPS (TTM)
8.72 - Earnings Date Oct 27, 2026
- Forward Dividend & Yield 1.68 (0.82%)
- Ex-Dividend Date Sep 11, 2026
- 1y Target Est
238.50
Recent News
View MorePerformance Overview
Trailing total returns as of 8/31/2026, which may include dividends or other distributions. Benchmark is S&P 500 (^GSPC) .
YTD Return
1-Year Return
3-Year Return
5-Year Return
Earnings Trends
View MoreAnalyst Insights
View MoreStatistics
View MoreValuation Measures
Market Cap
152.20B
Enterprise Value
155.68B
Trailing P/E
22.50
Forward P/E
19.49
PEG Ratio (5yr expected)
0.89
Price/Sales (ttm)
5.71
Price/Book (mrq)
--
Enterprise Value/Revenue
5.51
Enterprise Value/EBITDA
14.01
Financial Highlights
Profitability and Income Statement
Profit Margin
25.53%
Return on Assets (ttm)
20.38%
Return on Equity (ttm)
--
Revenue (ttm)
28.24B
Net Income Avi to Common (ttm)
7.21B
Diluted EPS (ttm)
8.72
Balance Sheet and Cash Flow
Total Cash (mrq)
17.21B
Total Debt/Equity (mrq)
--
Levered Free Cash Flow (ttm)
7.73B
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Company Insights
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Hiring Score
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Research Reports
View MoreUS Large Cap Pick List - August 2026
This pick list highlights constituents of the Morningstar US Large Cap Index that we believe offer investors the best risk-adjusted return prospects. Stocks of large-cap companies where neither growth nor value characteristics predominate. Stocks in the top 70% of the capitalization of the U.S. equity market are defined as large cap.
Raising target price to $245
Booking Holdings Inc. is an online travel agency. The company's technology provides tools and information that help consumers to research, plan, and book trips. The company has approximately 24,300 employees. The BKNG shares are a component of the S&P 500.
RatingPrice TargetEarnings reports are winding down -- but there are still some important names
Earnings reports are winding down -- but there are still some important names that will report this week, and some key inflation data also is due to come out. Last week, the Dow Jones Industrial Average gained 3%, the S&P 500 was up 4%, and the Nasdaq popped 5%. Year to date, all three indices are in positive territory, with the DJIA up 12%, the S&P 500 up 13%, and the Nasdaq up 15%. On the earnings calendar, headliners this week include CoreWeave and Super Micro Computer on Tuesday; Cisco Systems on Wednesday; and Applied Materials on Thursday. At this point, 87% of S&P 500 companies had reported as of Friday. Earnings so far are up a whopping 51% from last quarter, with Energy and Communication Services leading the charge, and Healthcare at the low end. On the economic calendar, investors will get new insight about consumer spending and inflation via the Consumer Price Index (CPI) report on Wednesday, the Producer Price Index (PPI) report on Thursday, and new retail sales data on Friday. Turning to other economic data, gas prices moved lower last week, to an average of $4.04 per gallon for regular gas. Meanwhile, the Atlanta Fed GDPNow forecast calls for GDP growth of 5.8% 3Q, a big jump from the 1.5% reported for 2Q. The Cleveland Fed Inflation Nowcast forecast for CPI is at 3.4% for July and 3.5% for August. Mortgage rates rose another three basis points last week, with the average 30-year fixed-rate mortgage now at 6.69%, according to FreddieMac. The next Federal Open Market Committee (FOMS) rate decision is on September 16. Odds are at 42% for a rate hike at that meeting. That's much lower than the 63% last week and reflects the weak jobs data that came out on Friday. Taking a deeper dive into performance so far in 2026, a leading industrialized global stock market index, the ETF EFA, is up 13% year to date, while the leading emerging market ETF (EEM) is up 20%. U.S. growth stocks are up 5% year to date when looking at ETF IWF, while value stocks (IWD) are up 22%. Crude oil prices continue to be volatile. On Friday, oil closed at $77 per barrel and is up 33% for the year. In other asset classes for the year to date, AGG bonds are down 3%, gold is up 1%, and Bitcoin is down 26%. The U.S. dollar is up 1%, tracking DXY. The VIX Volatility Index was about 15 on Friday, below its historical average of 20. Turning to sector performance, the list from first to worst so far in 2026 is Energy (+30%), Information Technology (+29%), Industrials (+19%), Materials (+15%), Real Estate (+11%), Consumer Staples (+10%), Healthcare (+6%), Financials (+6%), Utilities (+2%), Consumer Discretionary (-1%), and Communication Services (-6%).
Booking's Network Advantage Is Strengthening Despite Near-Term Geopolitical Headwinds
Booking is the world’s largest online travel agency by sales, offering booking and payment services for hotel and alternative accommodation rooms, airlines, rental cars, restaurants, cruises, experiences, and other vacation packages. The company operates several branded travel booking sites, including Booking.com, Agoda, OpenTable, Rentalcars.com, and Kayak. Transaction fees for online bookings account for the bulk of revenue and profits.
RatingPrice Target









